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Excerpt from Native Content and Advertising Report, Wave 2, Summer 2016
The Native Advertising and Content Report measures over 80 top media brands, providing overall market insights and specific advertiser perceptions of individual media properties and companies. Advertiser opinions, plans and preferences for native advertising in general are also explored in great depth for this report. Our clients use the intelligence from our reports to make better-informed decisions about strengthening their media brands and improving their clients’ advertiser experience.
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