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HOW TO MARKET TO MOMS: 5 INSIGHTS FOR BRANDS
Mothers are an incredibly powerful demographic group in the United States. There are more than 85 million American moms, and women drive the majority of purchase decisions across a wide range of verticals, including housing, travel, healthcare, food, and automobiles. Yet, despite this well-known and far-reaching influence, many marketers miss the mark when messaging moms. DOWNLOAD