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BUILDING AN EMAIL CRM STRATEGY FOR A STRONGER BRAND-CONSUMER RELATIONSHIP
One of the most important assets to a marketing team is email, so it is invaluable to build an Email CRM strategy that can generate repeatable, consistent and projectable profitability.  However, it is difficult to maintain a strong relationship with consumers today due to their ever-changing attention and the pull from competitors, as more channels vie for their time than ever before. DOWNLOAD