HOW MOBILE MARKETING CAN TRANSFORM YOUR BUSINESS

Infographic | December 29, 2019

Well, it depends on the ad. It takes 250 milliseconds for the brain to absorb visual cues, but only 13 milliseconds for images to elicit emotion even if you aren't fully absorbing what you're seeing. So if you want to create more effective advertisements, you should use design and copy that foster an emotional response in your viewers.

Infographic | December 26, 2019

Retailers are accelerating the move to “phygital” the digitization of the in-store experience. By 2021, 90% of retailers will offer Buy Online/Pick Up In-Store (BOPIS), and 75% will be able to identify specific customers in the store and have the ability to customize their visits. By 2021 more store associates will be armed with the technology to help create more customized experiences: Mobile POS devices (87%);

Infographic | January 1, 2020

From static display ads to engaging interactive formats with dynamic messaging and video, digital advertising has evolved at a rapid pace over the past 25 years. Here’s a look back at the key milestones that shaped the industry.

Infographic | May 16, 2021

LinkedIn has shared a new overview of its various ad targeting options, along with some tips to help maximize your campaign performance, and reach the right consumers at just the right time via LinkedIn ads. With more businesses re-opening, and looking to return to growth in the wake of the pandemic, that could open up new opportunity, but in order to seize on such, you'll need to ensure the right people are aware of your products and services.

Infographic | December 18, 2019

Words can be powerful, but pictures pack a punch. They convey a world of meaning with a quick glance and make complex content understandable and scannable. In fact, research has shown that 90% of the information transmitted to the brain is visual. Infographics provide these visual vehicles in the form of graphic design to both simplify and clarify more complicated content.

Infographic | August 19, 2021

According to statistics, 4.72 billion people use the internet worldwide in April 2021. This number accounts for more than 60% of the global population. As a result, having a solid social media presence would undoubtedly assist a business in reaching new heights. Around 2 million websites and applications are part of the Google Display Network. Setting up and optimizing your ads on Google’s Display Network is not a piece of cake, particularly when it comes to the dimensions of the images you are choosing. Google Display Network will display ads in various positions on mobile devices and websites, so you must select the image’s dimensions accordingly. If you use the wrong banner size your campaign’s reach would be severely limited.