10 Reasons You Should Offer Digital Training In 2018

February 11, 2018

With 2018 just around the corner, now is the perfect time for you as an educator to review your portfolio and assess the success of the courses and certifications on offer to ensure they are aligned with job market needs. With increasing pressure on recent graduates and professionals to have the most up-to-date and relevant digital skills, the demand for industry aligned digital certifications has never been higher. In fact, two-thirds of organizations plan to increase their investment in digital marketing next year, while nearly half are putting budget aside to try more innovative activities.

Spotlight

BGB Design Group

Founded in 1979 and incorporated in 1998, BGB Design Group has a balance of both public and private clients. Award-winning public projects have included the Avalon Waterfront Urban Design on Catalina Island, the Esplanade in Redondo Beach, the City of Laguna Beach Landscape Resource Document, and the San Clemente Pedestrian Beach Trail.

Other Infographics
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The evolution of digital advertising infographic

Infographic | January 1, 2020

From static display ads to engaging interactive formats with dynamic messaging and video, digital advertising has evolved at a rapid pace over the past 25 years. Here’s a look back at the key milestones that shaped the industry.

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Celtra adverscience infographics

Infographic | December 16, 2019

Advertising In the display ad industry’s programmatic media buying frenzy, creative messaging has become somewhat of an afterthought, yet the right creative/audience data combination can considerably boost an ad’s performance. There’s a science behind creative messaging.

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Podcast Advertising: Fuelling Revenue Through Engagement

Infographic | June 7, 2022

Podcast advertising allows you to speak directly to potential customers through an audio ad. You can have select podcast hosts talk up your brand, or hire voice talent to help you create an ad to be placed at the beginning (preroll), middle (midroll), or end (postroll) of an episode.

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13 Things Content Marketers Should Know About Email Marketing

Infographic | February 10, 2020

As a content marketer, your top challenge is figuring out how to get relevant content in front of the right people and email marketing is one of the top marketing channels for increasing content engagement. This infographic offers up the latest best practices for content marketing emails in one complete list. See what to improve and what you could gain from some tweaks to your emails.

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The Ultimate Guide to Marketing

Infographic | December 1, 2021

Infographics are awesome. Why? A couple of reasons. Some people love them and some people hate them. While it’s fun to debate, it’s hard to argue that a well executed infographic isn’t more enjoyable as a learning tool compared to dull monotonous copy. They can also do wonders for your marketing. The thing is, many marketers don’t know how to get the best out of infographics and reap the benefits available. The primary benefits being the generation of inbound links and making your posts incredibly sharable.

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Unprepared Brands Caught With Hands in Soon-to-Be-Empty Cookie Jar

Infographic | April 12, 2021

Though a cookie-less future looms, 78% have no third-party plan. With the recent announcement from Google that it will not use alternate identifiers to track data in its products, even after third-party cookies are phased out, brands and publishers are feeling the heat.

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Spotlight

BGB Design Group

Founded in 1979 and incorporated in 1998, BGB Design Group has a balance of both public and private clients. Award-winning public projects have included the Avalon Waterfront Urban Design on Catalina Island, the Esplanade in Redondo Beach, the City of Laguna Beach Landscape Resource Document, and the San Clemente Pedestrian Beach Trail.

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