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7 Ways to Use Social Media to Attract Positive Attention and Win Over Investors
Are startups really taking to social media in order to win investment capital? The short answer? Absolutely. Look at it this way: attracting the attention of investors doesn’t happen overnight, nor does it happen through a single channel. Instead, it’s a combination of an effective online presence and the ability to communicating the right message to those who are willing to spend. Social media ticks both of those boxes without fail. When you also consider the transparency of today’s startups and the need to emphasize culture to investors, there’s arguably no better place than the various social channels to do exactly that. That said, there is no “right” way for companies to attract investors via social. For the sake of making a positive impression to the right people and clearly communicating what you’re all about, keep the following seven strategies in the back of your mind.
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