home.aspx
 
. https://neilpatel.com/blog/paid-internet-advertising/
blog article
5 THINGS YOU MUST DO BEFORE JUMPING INTO PAID INTERNET ADVERTISING
Paid advertising is a great way to guide more traffic to your site and increase business, but it can become expensive quickly if you aren’t careful. How do you make sure you are getting the most out of your paid ads? Just the other day, I was speaking with a business owner in my local community. They recently had begun an aggressive Google AdWords campaign that was working, sort of. They were receiving new leads, but the leads were for things they didn’t even do. Their AdWords buy was too broad, and they were paying for leads that weren’t any good. How do we make sure that our paid advertising is performing as it should be? There are several simple things we can do to make sure we are getting the most bang for our buck. NEIL PATEL READ MORE