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Key people movements that changed the advertising landscape in 2018
For the Indian advertising industry, 2018 has been a year defined by industry whiplash. From the wave of #MeToo hitting the industry hard to Sir Martin Sorrell quitting WPP, the world’s largest marketing communications group, we take a look at key people movements that shaped the industry in 2018. Advertising titan Sir Martin Sorrell abruptly quit advertising giant WPP, ending the three-decade reign of one of the FTSE 100’s longest-serving and best-known bosses. His exit, with immediate effect, came after an investigation into an allegation of personal misconduct called time on one of the most distinguished careers in the advertising industry.
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