Anomaly

Advertiser Platforms

Acast | July 27, 2023

Veritonic, the industry’s comprehensive audio analytics and research platform, partnered with Acast, the world’s largest independent podcast company, to bring new data to market around the commonalities - and divergence - of audio creative on podcast ads served programmatically. In addition to identifying these global overlaps and points of difference, the goal of the research was also to help media buyers identify strong tactics and best practices in programmatic podcast adver...

Ad Networks

Hubvisor | September 19, 2022

Hubvisor announces today the reconfiguration of its solutions around three flagship products: MAESTRO, LENSE and DIRECT PATH. These products have been carefully crafted and are used by half of the top 30 publishers in France, including Le Figaro, Dailymotion, Adevinta/Leboncoin, TF1, and many more. These three products form a suite of never-seen-before ad tech products and are therefore only available in an all-in-one format. MAESTRO is the ultimate orchestr...

Google | August 07, 2020

Google is giving advertisers new ways to capture leads by adding lead form extensions to YouTube and Discovery campaigns.Lead form extensions were first introduced last year when Google enabled them for search campaigns.These extensions allow advertisers to append lead forms to ads that appear in search results – and now YouTube and Discover as well.The forms appear after users express interest in the ads by clicking on them.Then the ad will expand into a conversion...

Ad Networks

Viant, G2 | August 02, 2022

Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company, today announced that it has been named a Leader in the G2 Grid® Report for Demand Side Platform (DSP), Summer 2022. Products in the Leader quadrant are rated highly by G2 users and have substantial market presence scores overall. G2, is one of the world's largest and most trusted software marketplaces, helping businesses discover the right solutions to tackle their business challenges...