How In-App Advertising is Collecting Your Data

December 10, 2019

More than 9 in 10 Americans feel they’ve lost control of their personal data to corporations who mine their data from social media, connected devices, and more. But how does this collected data potentially compromise your business? When you have a business phone, these apps are still collecting data about you – where you are making your sales calls, where you are having meetings, and more. Could this data potentially be used to harm your business? What can you do about it?

Spotlight

BlueSnap

At BlueSnap, we look at payments a little differently. Our Payment Orchestration Platform helps businesses accept payments globally and is designed to increase revenue and reduces costs. We provide a comprehensive back-end solutions that simplifies the complexity of payments, managing the full process from start to finish. BlueSnap supports payments through multiple sales channels such as online and mobile sales, marketplaces, subscriptions, invoice payments and manual orders through a virtual terminal. And for businesses looking for embedded payments, we offer white-labeled payments for platforms with automated underwriting and onboarding that supports marketplaces and split payments.

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7 Pointers to make your Radio Ad a Tempting Treat

Infographic | February 24, 2020

Want your radio Ad to stand out? www.excellentpublicity.com provides 7 influential pointers in this infographic for you to benefit from. Well then, get started and get ready to rock the Radio.

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The Ultimate Guide to Marketing

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The Reasons Your Company Must Use Social Media to Build Employer Brand

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Employer branding is a trending topic, but it’s also not going away anytime soon. With social media platforms becoming the go-to source about your company and work culture, your organization must focus on building an employer brand strategy on social. “Many companies believe that social media marketing will be the most in-demand HR skill by 2020, 2nd being data analysis, followed by predictive modeling skills.

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Guarantee the Success of Your Display Campaigns

Infographic | June 5, 2022

With increased market noise and competition for your audience’s attention, making sure your brand stays on top of your buyer’s minds can be challenging. However, research shows that well-thought-out brand advertising campaigns impact IT buyers' decisions across every stage of the funnel.

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This Is Your Brain on Advertising

Infographic | December 29, 2019

Well, it depends on the ad. It takes 250 milliseconds for the brain to absorb visual cues, but only 13 milliseconds for images to elicit emotion even if you aren't fully absorbing what you're seeing. So if you want to create more effective advertisements, you should use design and copy that foster an emotional response in your viewers.

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Spotlight

BlueSnap

At BlueSnap, we look at payments a little differently. Our Payment Orchestration Platform helps businesses accept payments globally and is designed to increase revenue and reduces costs. We provide a comprehensive back-end solutions that simplifies the complexity of payments, managing the full process from start to finish. BlueSnap supports payments through multiple sales channels such as online and mobile sales, marketplaces, subscriptions, invoice payments and manual orders through a virtual terminal. And for businesses looking for embedded payments, we offer white-labeled payments for platforms with automated underwriting and onboarding that supports marketplaces and split payments.

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