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10 Online Advertising Terms You Need to Know
PHOTONICS | October 10, 2018
Rhythm is a digital agency that creates effective brand experiences that achieve results through integrated digital marketing solutions layered on a solid infrastructure.
Article | April 16, 2020
As a veteran of two NASA space flights, no one knows more about social distancing than Mike Massimino (pictured at top). It's something he experienced first-hand and well before it became a societal requirement. Massimino, the first person to tweet from space and author of SPACEMAN: An Astronaut's Unlikely Journey to Unlock the Secrets of the Universe, is just one of the many esteemed names appearing in the Science Channel special Hubble: Thirty Years Of Discovery airing this weekend, a celebration of the thirtieth anniversary of NASA's groundbreaking Hubble telescope.
Article | March 22, 2020
Oftentimes, our social media video marketing efforts are weighed down by our own customers for the lack of thoughtful stories that can touch upon them. These are like run-of-the-mill, telling everything that the target viewers are least interested in knowing. And the heavy budgets we utilize to create a ‘so called’ powerful video is usually downcast as a no-brainer. There does exist a gap between what we do and what is expected of us. Whether it is B2B video marketing or B2C video marketing, the underlying objective of filling the gap remains the same.
Article | February 27, 2020
Television and newspapers are some traditional methods of doing advertising. Recently to create a significant impact on the audiences, the businesses are focusing on digital solutions like LED advertising screens. One can use the LED advertising screens for presentation, conference, exhibition, brand awareness or stage effect. According to a survey, it has been revealed that the passerby easily recalls the ads displayed on the giant LED screens. It has a serious impact on the brain, and hence the incorporation of LED advertising screens can be seen in businesses.
Article | March 3, 2020
The advertising industry is a global industry that consists of Public Relation and marketing companies, as well as media services and advertising agencies. It is a global multi-dollar industry that brings manufacturers closer to their consumers. This industry is mainly characterized by a huge number of small to medium-sized advertising agencies whose operation is primarily in one country and a few numbers of very large advertising agencies that operate in many countries. The job of the advertising industry is to create and manage the connection between companies, their products, and their consumers by properly translating their client’s message into effective campaigns. As simple as advertising might look, it can stimulate people into buying, help increase a company’s sale and also help to jumpstart the economy.
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