Advertising on video sharing sites

| January 14, 2019

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Advertising on video sharing sites is one of the many effective ways to grow your online audience. In this lesson you’ll learn: top video sharing sites & ways to advertise on video sharing sites.

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Definition 6

DEFINITION 6 opened its doors in 1997 as a digital agency. Since that time, we’ve continued to evolve and grow as an agency in the digital space. Over the years, we’ve expanded our digital services, enhanced our technological capabilities, and incorporated video production into our digital offerings in innovative ways.

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As most of America shelters in place, we’re now spending our time differently. This ultimately begs the question: Where are we now shifting our focus without the distractions of getting ready or commuting? You guessed it, we’re on our phones. On the mobile app front, we’re seeing a major uptick in time spent across categories such as gaming, mental/physical health, and fintech/news. From February to March, AppsFlyer noted a 15 percent increase in global organic app installs. As more people stay in, they’re turning to mobile apps to connect, pass the time and obtain information. With today’s ever-changing climate, it’s imperative for brands to be strategic with how they’re talking to consumers.

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How to Use Innovative Technology in Advertising and Marketing

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Microsoft Advertising If Functions For Dynamic Ad Copy

Article | April 6, 2020

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SOCIAL MEDIA ADVERTISING

Bing Ads vs. Google Ads: The Pros & Cons of Each Platform

Article | April 6, 2020

When it comes to PPC advertising, it’s not uncommon to think: Bing Ads vs. Google Ads. On top of that: Which platform has more reach? Is Bing less expensive? Which has more targeting capabilities? Which will produce more conversions and revenue? While many PPC advertisers view the two platforms as competitors, they actually work best hand-in-hand. Google undoubtedly has the majority of the search market, but Bing advertising certainly shouldn’t be forgotten. Rather than Google Ads vs. Bing Ads, marketers should be thinking Google Ads plus Bing Ads.

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Spotlight

Definition 6

DEFINITION 6 opened its doors in 1997 as a digital agency. Since that time, we’ve continued to evolve and grow as an agency in the digital space. Over the years, we’ve expanded our digital services, enhanced our technological capabilities, and incorporated video production into our digital offerings in innovative ways.

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