Best Digital and SEO Services for Marketing your Online Branding

| January 11, 2019

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Digital marketing has served as one of the most excellent business tools for a lot of entrepreneurs these days. It not only has harnessed the power of digital and SEO services for marketing but also has helped the small business entrepreneurs in taking up their business to the next level. Digital and SEO services enhance the visibility of your website and hence plays a significant role in keeping your business in the race. Along with all of these features; digital and SEO services also have served as a powerful branding where you only have to put your smaller efforts to make your business reach a larger community.

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Layoutweb

Layoutweb helps companies communicate their brand online. With offices in London, Milan and Parma, we are a passionate team of Account Managers, Italian and international PR Experts, SEM & SEO Specialists, Journalists, Copywriters, Web Designers, Graphic Designers and Software Engineers. Analysis, strategy, design, and creativity are at the heart of all of our projects. Starting with a brilliant concept based on a shared vision, our team develops bespoke communication projects that have both style and substance.

OTHER ARTICLES

How coronavirus is affecting advertising and marketing industry

Article | March 4, 2020

The fast spreading coronavirus is taking a toll on economic activities around the world as the entire supply chain continues to be affected and major global events are either being cancelled or postponed. If the spread of the disease isn’t contained soon, it could even affect the advertising and marketing spends of brands. Mark Read, CEO, WPP, said, “In terms of our business, it is too early to say how it is going to impact. If it affects the global economy, then WPP and other companies will be impacted.” “Global growth will de-grow one-and-a-half per cent to one per cent in 2020 and we have to see whether that turns out to be pessimistic or optimistic as an estimate,” he adds.

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Who are your real brand friends? How to communicate with customers during a crisis

Article | March 4, 2020

Note to readers: for the rest of this article, just substitute the word “brand” every time you read “friend.” I was honestly shocked that I had so many friends to start with, and that so many I hadn’t heard from in forever still had my contact details (even if all they had was my email address, and I can’t think of a less effective method of getting my attention). Nevertheless, friends started coming out of the woodwork to “touch base,” as all of us went into work-from-home isolation. At last count, over 350 friends had contacted me- and after seeing what they all had to say, I’ve noticed that there are basically three types of friend in a crisis.

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Industry Pros Speak on Gen Z's Need for Authenticity, Community, and Fluidity

Article | March 4, 2020

With the cancelation of SXSW due to coronavirus (COVID-19), The Female Quotient quickly shifted its in-person sessions to live but virtual discourse on subjects top-of-mind for marketers today. One especially hot area: building a connection with Generation Z. Several female marketing leaders representing Gen X, millennials, and Gen Z, weighed in on the topic in FQ's SXSW Virtual Equality Lounge — discussing how gen Z is reshaping perspectives.

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Google purges 600 Android apps for “disruptive” pop-up ads

Article | March 4, 2020

You know those ads that obscure your whole screen when you’re trying to make a phone call, unlock your device or use your phone’s GPS? Technically, they’re called disruptive or out-of-app ads, and they maddeningly pop up outside of the app that hosts them, sometimes causing users to mistakenly click them, thereby frustrating users and wasting advertisers’ money. On Thursday, Google kicked nearly 600 of the offending apps off its Play store and banned them from its ad monetization platforms, Google AdMob and Google Ad Manager, for violating its disruptive ads policy and disallowed interstitial policy. Disruptive ads are those that come at you in unexpected ways, including by getting in the way of a device’s functions. While they do occur in-app, Google has recently seen a rise in what it calls “out-of-context ads” – those created by malicious developers who program them to pop up when the user isn’t actually active in their app.

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Spotlight

Layoutweb

Layoutweb helps companies communicate their brand online. With offices in London, Milan and Parma, we are a passionate team of Account Managers, Italian and international PR Experts, SEM & SEO Specialists, Journalists, Copywriters, Web Designers, Graphic Designers and Software Engineers. Analysis, strategy, design, and creativity are at the heart of all of our projects. Starting with a brilliant concept based on a shared vision, our team develops bespoke communication projects that have both style and substance.

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