Best Digital and SEO Services for Marketing your Online Branding

| January 11, 2019

article image
Digital marketing has served as one of the most excellent business tools for a lot of entrepreneurs these days. It not only has harnessed the power of digital and SEO services for marketing but also has helped the small business entrepreneurs in taking up their business to the next level. Digital and SEO services enhance the visibility of your website and hence plays a significant role in keeping your business in the race. Along with all of these features; digital and SEO services also have served as a powerful branding where you only have to put your smaller efforts to make your business reach a larger community.

Spotlight

Sokrati

Sokrati is India’s leading digital ad technology, paid search and big data analytics firm, with proprietary algorithms, artificial intelligence, and automation at its backbone. Started by ex-Amazon.com product heads in 2009, Sokrati is synonymous to breaking new ground in ad expertise and delivering digital - managing over 3000 of the biggest names in e-Commerce and BFSI sectors in the country today. Sokrati handles 30% of Google and Facebook’s annual web spends, with expertise laid across all channels including Mobile, Display, Search, Social and Remarketing, and drove an exhaustive 38 billion ad impressions to the web in 2014 alone.

OTHER ARTICLES

Why Netflix Needs To Brand Its Netflix Originals Differently

Article | March 8, 2020

As the Netflix Original library becomes an increasingly big part of the Netflix overall lineup, we believe that it’s time Netflix started branding its Netflix Originals. Below, we’ll hopefully make the case as to why it should happen and possibly how to do it. We’re writing this in the wake of a huge influx of new streaming services that are operated by big corporations that have multiple labels. We’re also doing it a week after FX on Hulu launches. The issue with this is probably an issue you’ve seen online. “All Netflix Originals are crap” or “all Netflix originals are foreign”. When you think of HBO (one of Warner Medias brands) you know roughly what you’re in for. Top budget series with quality. If you think of Cartoon Network, you know what you’re in for. Likewise, if you mention The CW, you know it’s going to be a lower budget than Warner’s HBO output.

Read More

The Cybertruck Shows How Tesla Could Dominate the Auto Industry

Article | February 19, 2020

With a collective gasp and puzzled looks, the world was recently introduced to Tesla’s newest vehicle. The so-called Cybertruck is an angular, stainless steel, all-electric pickup truck that quickly became polarizing. The launch didn’t go very smoothly. The truck’s windows shattered when its lead designer smashed them with a metal ball, causing Tesla founder Elon Musk to curse under his breath. Regardless, pre-orders for the Cybertruck approached 250,000 within a week. Such an explosion of interest with no advertising, and an arguably disastrous grand opening event, is probably unprecedented. On a global scale, it’s clear that electric vehicles — known colloquially as EVs —have reached a new level of public acceptance. As of 2018, more than five million EVs were sold around the world. Canadians have been somewhat slower at adopting this technology, with all-electric vehicles representing 1.2 per cent of sales in 2018, or approximately 46,000 units. That said, Canadian sales of EVs grew 165 per cent year-over-year in 2018.

Read More

Digital Advertising Rates Are Down by 30%, IAC Says

Article | April 7, 2020

It turns out that the digital advertising industry has two problems. The one you’ve probably heard more about is simply loss of budgets. With large segments of the U.S. economy basically shut down, there is little reason for airlines, hoteliers, casinos, retailers, auto makers, film studios, or restaurants to advertise at the same pace. And small businesses are more focused on meeting payroll and staying alive than on advertising and marketing. But there is a related and logical, if slightly less obvious issue, in particular in the digital advertising market: Ad rates are falling hard. It isn’t just that there are fewer ads—the remaining ones are generating less revenue.

Read More

4 Secrets to Revolutionize Your Facebook Advertising Campaign’s ROI in 2020

Article | February 19, 2020

Digital marketing is growing at an exponential rate. In fact, if you have a business and you’re not utilizing digital marketing by now, it’s essential that you get on board. One of digital marketing’s best tools is the good old social media ad. Yep, 2020 is seeing a resurgence of Facebook Ads and you’re going to want to jump on this train before it leaves the station with your target market on it. You may be rolling your eyes, thinking about the trouble or lack of success that you’ve had with Facebook Advertising in the past. Don’t worry. We’re here to show you the ropes and help you put forth the absolute best Facebook Ads that will bring you tons of traffic and increase your conversions

Read More

Spotlight

Sokrati

Sokrati is India’s leading digital ad technology, paid search and big data analytics firm, with proprietary algorithms, artificial intelligence, and automation at its backbone. Started by ex-Amazon.com product heads in 2009, Sokrati is synonymous to breaking new ground in ad expertise and delivering digital - managing over 3000 of the biggest names in e-Commerce and BFSI sectors in the country today. Sokrati handles 30% of Google and Facebook’s annual web spends, with expertise laid across all channels including Mobile, Display, Search, Social and Remarketing, and drove an exhaustive 38 billion ad impressions to the web in 2014 alone.

Events