Direct To Consumer Drug Advertising

| April 18, 2016

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Since FDA rules on prescription drug advertising were loosened in 1997, the amount of advertising has mushroomed. However, there is still controversy over whether that's good for patients, and now the American Medical Association has come out for an ad ban. Experts discuss the pro's and cons of direct to consumer advertising and its effect on patients and physicians.

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OH Partners is a full-service national advertising agency with a staff of over 100 people, based in Phoenix. We're fueled by creativity and copious amounts of cold brew to create work that works for our client partners in Arizona, California, Nevada, Colorado, and Mexico.

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