Most Creative Advertisement Ideas ever

| September 2, 2015

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Advertising or advertizing is a form of marketing communication used to persuade an audience to take or continue some action, usually with respect to a commercial offering, or political or ideological support.

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We are the largest independent creative agency in Canada. TO.QC.MTL. Seizing an opportunity is about finding the best strategic, technological and creative solutions to create meaningful connections with consumers and our clients' brands. Creating an opportunity is about anticipating the future neeeds of today's consumer. It's blending experience and instinct to not just do what has been asked, but to push past the ask for solutions that exceed all of our clients' expectations.

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Dominate with Branding and Advertising in Your Business in 2021

Article | June 20, 2021

So, you have created a great product or service but still it’s not giving back the result you were expecting. The point here is, no matter how much you publicize the greatness of your product or service, that alone won’t guarantee success. In the consumer marketplace, you must also establish a unique, memorable, trustworthy profile by capturing consumers’ attention. The key to accomplishing this is Branding and Advertising. The advertising industry is made of companies that advertise, agencies that create the advertisements, media that carries the ads, and a host of people like copy editors, visualizers, brand managers, researchers, creative heads and designers who take it the last mile to the customer or receiver. Let’s see the difference between Branding and Advertising, and then, we’ll see what is Brand Advertising.

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Our Promise: Content to Count on During Uncertain Times

Article | April 21, 2020

There is no doubt that we are experiencing times of tremendous change and uncertainty. Yet Univision's mission remains the same -- to inform, empower and entertain U.S. Hispanics.With a strong programming lineup, due to exceptional content partners and a proven strategy, we are focused on super-serving our audience, especially now when they need us most.

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Mobile Advertising is Booming in APAC While Efforts Increase to Combat Fraud

Article | February 28, 2020

Mobile ad spending increased by almost 20% in the APAC region throughout 2019 with forecasts predicting it will surpass over $106 billion in 2020. Although the mobile advertising market is thriving, APAC still suffers from high rates of fraud, as well as issues with viewability measurement. As an industry, we need to continue pushing each other to implement robust anti-fraud awareness programs and technologies throughout the region. There are currently three significant programs having an impact on combating mobile and in-app advertising fraud and improving viewability measurement globally. Let’s explore how these are stacking up in the fast-growing APAC market.

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How BlockChain Technology Is Benefiting Digital Marketing & Advertising Industries

Article | February 18, 2020

Blockchain, the technology that supports Bitcoin and numerous other innovative uses, can be defined as an unalterable, decentralized and distributed ledger or digital record of transactions in the participant’s network. Another definition from Ledger SAS describes a blockchain as “a distributed ledger similar to a database, but rather than being controlled by a central authority (i.e., a firm like Google, small company, or individual) the ledger is dispersed across multiple computers, which can be located all over the world and run by anyone with an Internet connection.” Under pre-defined rules, the Blockchain ledger entries are governed and validated by a peer-to-peer (P2P) network of participants. The ledger can either be public like the Bitcoin or can also be private, with all Blockchain entries having selected participants who are all “peers” in the network and serve as equal validators of the state of the ledger.

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Spotlight

lg2

We are the largest independent creative agency in Canada. TO.QC.MTL. Seizing an opportunity is about finding the best strategic, technological and creative solutions to create meaningful connections with consumers and our clients' brands. Creating an opportunity is about anticipating the future neeeds of today's consumer. It's blending experience and instinct to not just do what has been asked, but to push past the ask for solutions that exceed all of our clients' expectations.

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