Native Advertising Definition

| March 20, 2017

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The day Google started placing sponsored listings above the organic listings the digital native ad was born.A native ad is paid media that follows the natural FORM and FUNCTION of the user experience in which it is placed.According to a study by Sharethrough, consumers look at native ads 52% more than traditional banner ads.  That means higher click through rates folks.

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Red Bricks Media

RBM (Red Bricks Media) is a digital marketing agency that creates enormous value for clients from the ever-changing media landscape. Based in San Francisco with offices in New York and Hong Kong, RBM delivers superior online strategies all driven by the philosophy that performance reigns supreme. Our core services include SEO, SEM, Social Marketing, Analytics, Creative, Media, Mobile and Web Development.

OTHER ARTICLES

Digital Advertising Rates Are Down by 30%, IAC Says

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Rakuten Launches Rakuten Advertising as a Premier Destination

Article | February 13, 2020

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Google’s and Facebook’s Grip on Digital Advertising Markets

Article | February 11, 2020

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Spotlight

Red Bricks Media

RBM (Red Bricks Media) is a digital marketing agency that creates enormous value for clients from the ever-changing media landscape. Based in San Francisco with offices in New York and Hong Kong, RBM delivers superior online strategies all driven by the philosophy that performance reigns supreme. Our core services include SEO, SEM, Social Marketing, Analytics, Creative, Media, Mobile and Web Development.

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