Nielsen Airports Study reveals effectiveness of airport advertising

| April 20, 2018

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Market researcher Nielsen has unveiled the results of a comprehensive consumer insights study commissioned by outdoor advertising specialist Clear Channel Airports (CCA). The report provides an insight into frequent flyer responsiveness to airport advertising, the types of activities travelers engage in while waiting for their flights, and what actions consumers take after being exposed to airport advertisements such as in-store retail shopping, social media and e-commerce activity.

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3 Online Advertising Trends to Dominate the 2020s

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Article | February 10, 2020

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LMO is an independent, full-service marketing communications firm specializing in projects that move beyond the bounds of traditional advertising into areas of technology integration, marketing automation, lead generation, and total communications solutions.

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