RADIO ADVERTISING BY THE NUMBERS

| September 10, 2018

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When meeting with new clients, we often get to a point in the conversation where they ask our marketing team about "the numbers." Data. Stats. Hard facts. And, rightfully so! All businesses or companies considering any avenue of marketing or advertising should ask the question, how will I measure the effectiveness of this investment? How many people are listening to your radio stations - or to any station for that matter? With that in mind, I tasked my team to keep a running list of the numbers and specifics of the industry they most commonly reference or seek out for our clients.

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Minuteman Press

Minuteman Press International is a number one rated business marketing and printing franchise that offers world class training and unparalleled ongoing local support. Started in 1973 by Roy Titus and his son Bob, Minuteman Press began franchising in 1975 and has grown to over 950 business service franchise locations worldwide including the U.S., Australia, Canada, South Africa, and the United Kingdom.

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