Top trends defining mobile advertising in APAC

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In the last few years, Asia Pacific has flexed its muscles to become the next hotspot for mobile advertising with developed mobile networks and a strong proliferation of smartphones, creating opportunities for mobile publishers and advertisers. Smaato, a real-time advertising platform for mobile publishers and app developers, asserts that data is the new mobile currency. By combing the insights from its user behaviour observed on its platform, the platform explores mobile advertising in APAC.

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SpinMedia Group, Inc.

SpinMedia Group is a digital-first media company connecting a vast network of entertainment and music fans to the content, celebrities and brands they love. We’re the passionate fans behind some of the web’s most loved sites and we harness our collective pop culture obsession to create authentic connections through online content, social and mobile platforms, events and integrated marketing programs.

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Spotlight

SpinMedia Group, Inc.

SpinMedia Group is a digital-first media company connecting a vast network of entertainment and music fans to the content, celebrities and brands they love. We’re the passionate fans behind some of the web’s most loved sites and we harness our collective pop culture obsession to create authentic connections through online content, social and mobile platforms, events and integrated marketing programs.

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