Your Guide to Posting on Social Media in 2018

MATTHEW HODGES | October 24, 2017

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If you’re new to the small business world, changing the way you view social media can be a bit strange at first. Instead of being the on the consumer side, scrolling through your news feed in search of appealing posts, you are now the one who has to create posts that appeal to your audience. Social media is a vast sea of content and creating posts that stand out is no easy task. The good news is, through consistent effort over time, you can build your following as well as an understanding of what your content your audience wants to see. This guide is meant to serve as a starting point for your social media posts that you can adapt according to your results. We’ve pulled some of the best social media data to provide you with a concrete outline for posting effectively across all of your different online channels.

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Cambridge BioMarketing is a full-service, global healthcare marketing and communications agency. We work with clients in the pharmaceutical and biotechnology sectors, with a specialized focus on rare, orphan, and ultra-orphan conditions. Cambridge BioMarketing is a subsidiary of Everyday Health.

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Spotlight

Cambridge BioMarketing

Cambridge BioMarketing is a full-service, global healthcare marketing and communications agency. We work with clients in the pharmaceutical and biotechnology sectors, with a specialized focus on rare, orphan, and ultra-orphan conditions. Cambridge BioMarketing is a subsidiary of Everyday Health.

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