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. https://www.mediavillage.com/article/industry-pros-speak-on-gen-zs-need-for-authenticity-community-and-fluidity/
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SHARESHARESHARE
INDUSTRY PROS SPEAK ON GEN Z'S NEED FOR AUTHENTICITY, COMMUNITY, AND FLUIDITY
With the cancelation of SXSW due to coronavirus (COVID-19), The Female Quotient quickly shifted its in-person sessions to live but virtual discourse on subjects top-of-mind for marketers today. One especially hot area: building a connection with Generation Z. Several female marketing leaders representing Gen X, millennials, and Gen Z, weighed in on the topic in FQ's SXSW Virtual Equality Lounge — discussing how gen Z is reshaping perspectives. READ MORE