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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
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Facebook | April 27, 2020
Facebook has been doing a pretty good job all in all when it comes to helping the world deal with the coronavirus. Facebook Removes Risky Ad Category Among Coronavirus Misinformation Concerns. ...
MOBILE ADVERTISING
Comscore | November 23, 2020
Comscore, a confided in accomplice for arranging, executing, and assessing media across stages, today reported another consent to give Anzu, the world's in-game advertising pioneer, with Comscore's industry-driving Validated Campaign Essentials™ (VCE®) and Comscore Brand Survey Lift™ answers for versatile missions. The gaming market is greater than the music and entertainment worlds joined, with an overall crowd beating 3 billion individuals who are extende...
AD NETWORKS
Facebook | February 16, 2021
Maryland has approved the country's first tax on the revenue brought in from digital advertisements placed by companies like Facebook, Google, and Amazon. On Friday, the State Senate voted to override the governor's veto of the measure following a similar vote from the House of Delegates, The New York Times reports. The measure is expected to generate as much as $250 million in its first year. There do appear to be legal risks to the measure, which will like...
BRAND MARKETING
Rakuten Advertising | October 27, 2021
Rakuten Advertising has introduced Accelerate, a fully-managed, affiliate marketing program led by experienced analysts leveraging unique data insights, competitive intelligence, custom campaign modeling and publisher matchmaking to optimize performance marketing spend with unprecedented speed. Unlike other affiliate programs, Accelerate assumes the financial risk of testing new publishers, meaning advertisers are guaranteed to only pay for performance. By tapping into the c...
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