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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Facebook | June 19, 2020
Facebook has announced users can now block political ads, along with increasing transparency around ads, and a spend tracker for political advertisers.
As the scrutiny around Facebook’s role in political information and advertising continues, they hav...
BBB National Programs | December 03, 2020
Taking a significant move to advance the effectiveness of its quick and efficient self-regulatory programs, BBB National Programs reported new National Advertising Division partnership with Facebook.
As of now, this partnership enables BBB National Programs' National Advertising Division to share case results tending to Facebook advertising directly with Facebook, permitting Facebook enforcement teams to then act on those ads that violate their policies. This partnership use F...
Ford | May 17, 2021
Ford is now patenting a technology that can take these roadside advertisements and deliver them directly to your car's infotainment system.
The company intends to use the cameras that are now standard on many cars to train them to recognize advertisements on billboards. The device would also go so far as to provide links to the brands advertised on billboards as well as contact information to call to get the products.
Ford could argue that it solves the problem ...
Dealer.com | October 22, 2020
Video consumption is at record levels, but reaching the right shopper is no longer as simple as securing a cable TV spot. As consumers tune-out of traditional TV and diversify where they watch, advertisers need the ability to precisely target in-market shoppers wherever they consume digital content. To give clients the access they need, Dealer.com announces Connected Video, a solution that uses advanced targeting and Cox Automotive data to reach in-market shoppers watching connected television o...
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