Ad 2 San Diego

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Ad 2 San Diego is an organization for people age 32 and under who are members of the San Diego advertising, marketing, and communication community, and those interested in those fields.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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AD NETWORKS

VIZIO ACCELERATES ADVERTISING TECHNOLOGY INVESTMENTS, EXPANDS TEAM TO MEET GROWING DEMAND FOR DIRECT-TO-DEVICE ADVERTISING EXPERIENCES

VIZIO | February 08, 2022

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VIZIO (NYSE: VZIO) today announced the expansion of its direct-to-device advertising business to meet increasing advertiser demand and further fuel its growth as a streaming-first, data-driven media company. The latest additions to VIZIO’s in-house ad tech team include experts and engineers from across the industry, such as VP of Product Management Oscar “Oz” Lang, formerly head of product for Adobe's Advertising Cloud TV business, and VP of Product Engineeri...

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DISPLAY ADVERTISING

BLOCKCHAIN IN DIGITAL MARKETING: MORE CUSTOMER CONFIDENCE – AND INNOVATIVE ADVERTISING METHODS

T-Systems International | April 20, 2021

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Concerns around online activities, such as cybersecurity, data privacy, and transparency, are affecting digital marketing. Blockchain technology will help in the stabilization of customer trust in the digital world. It will increase the credibility of online ads, brand honesty, cross-promotion with influencers, and reward customers for data sharing. Due to the monopoly or duopoly, platform companies such as Facebook pose threats to multiple industry leaders in digital marketing. F...

Read More

AD TECH AND MARTECH

ADKAORA AND ADGAGE STRIKE EXCLUSIVE MULTI-PLATFORM PARTNERSHIP WITH ANZU TO BRING INTRINSIC IN-GAME ADS

AdKaora, AdGage, Anzu | September 22, 2022

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AdKaora, a digital agency specializing in user-centric mobile advertising and proximity marketing, Adgage, a Spanish company specializing in mobile advertising and partially acquired by Mondadori at the end of 2021, and Anzu.io, the world’s most advanced in-game advertising platform, have signed an exclusive partnership in the Italian, Spanish, and Portuguese markets to enhance the Mondadori Group's offering with intrinsic in-game advertising. AdKaora and AdGage have joi...

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LOCAL MEDIA CONSORTIUM, LOCAL MEDIA ASSOCIATION LAUNCHED "SUPPORT LOCAL NEWS" IN PARTNERSHIP WITH GOOGLE

Local Media Consortium | June 10, 2020

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$15 million campaign encourages consumers, businesses and brands to subscribe, donate, advertise. The Local Media Consortium and Local Media Association announced the launch of a major ad campaign, "Support Local News," in partnership with the Goo...

Read More
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AD NETWORKS

VIZIO ACCELERATES ADVERTISING TECHNOLOGY INVESTMENTS, EXPANDS TEAM TO MEET GROWING DEMAND FOR DIRECT-TO-DEVICE ADVERTISING EXPERIENCES

VIZIO | February 08, 2022

VIZIO (NYSE: VZIO) today announced the expansion of its direct-to-device advertising business to meet increasing advertiser demand and further fuel its growth as a streaming-first, data-driven media company. The latest additions to VIZIO’s in-house ad tech team include experts and engineers from across the industry, such as VP of Product Management Oscar “Oz” Lang, formerly head of product for Adobe's Advertising Cloud TV business, and VP of Product Engineeri...

Read More
news image

DISPLAY ADVERTISING

BLOCKCHAIN IN DIGITAL MARKETING: MORE CUSTOMER CONFIDENCE – AND INNOVATIVE ADVERTISING METHODS

T-Systems International | April 20, 2021

Concerns around online activities, such as cybersecurity, data privacy, and transparency, are affecting digital marketing. Blockchain technology will help in the stabilization of customer trust in the digital world. It will increase the credibility of online ads, brand honesty, cross-promotion with influencers, and reward customers for data sharing. Due to the monopoly or duopoly, platform companies such as Facebook pose threats to multiple industry leaders in digital marketing. F...

Read More
news image

AD TECH AND MARTECH

ADKAORA AND ADGAGE STRIKE EXCLUSIVE MULTI-PLATFORM PARTNERSHIP WITH ANZU TO BRING INTRINSIC IN-GAME ADS

AdKaora, AdGage, Anzu | September 22, 2022

AdKaora, a digital agency specializing in user-centric mobile advertising and proximity marketing, Adgage, a Spanish company specializing in mobile advertising and partially acquired by Mondadori at the end of 2021, and Anzu.io, the world’s most advanced in-game advertising platform, have signed an exclusive partnership in the Italian, Spanish, and Portuguese markets to enhance the Mondadori Group's offering with intrinsic in-game advertising. AdKaora and AdGage have joi...

Read More
news image

LOCAL MEDIA CONSORTIUM, LOCAL MEDIA ASSOCIATION LAUNCHED "SUPPORT LOCAL NEWS" IN PARTNERSHIP WITH GOOGLE

Local Media Consortium | June 10, 2020

$15 million campaign encourages consumers, businesses and brands to subscribe, donate, advertise. The Local Media Consortium and Local Media Association announced the launch of a major ad campaign, "Support Local News," in partnership with the Goo...

Read More