Addictive Mobility

Belkins
Addictive Mobility is Canada’s leading mobile-first advertising technology company that is committed to delivering data-driven solutions through its proprietary real-time DSP and DMP across thousands of brand-safe mobile apps and websites. Utilizing mobile and data expertise, Addictive Mobility collaboratively develops hyper-targeted audience segments and builds immersive creative experiences that drive results and actionable insights. Addictive Mobility is a division of Pelmorex Corp., operator of The Weather Network, MétéoMédia, Eltiempo.es and Clima brands and has been recognized by Branham300, Deloitte Fast 50, Deloitte Fast 500, and PROFIT 500.

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AD TECH AND MARTECH

MEDIAVINE ROLLS OUT NATIVE AD OFFERING ACROSS ±7,800 INDEPENDENT PUBLISHER WEBSITES

Mediavine | March 24, 2021

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Mediavine, the largest selective full-administration ad management firm in the U.S., carried out its native ad offering across its ±7,800 free publisher sites. While other ad tech organizations offer a native-to-banner-style ad auction, Mediavine's answer is 100% native, from the underlying offer solicitation to the last ad display. The cycle will operate on Mediavine's specially assembled exclusive technology. Mediavine dispatched the prevalent performing native ad...

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ADVERTISER PLATFORMS

COMSCORE ANNOUNCES AGREEMENT WITH VISTAR MEDIA TO DELIVER DIGITAL OUT-OF-HOME (DOOH) PROGRAMMATIC AUDIENCE TARGETING

Comscore | October 28, 2021

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Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an agreement with Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH). Under the agreement, Comscore Activation audiences, spanning demographics, personas and cross-platform media consumption, are now available for the first time for DOOH prog...

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BBVA USA LAUNCHES A NEW AD CAMPAIGN DESIGNED TO HIGHLIGHT THE BANK'S EFFORTS IN HELPING PEOPLE AND BUSINESSES IN PANDEMIC RECOVERY

BBVA | August 19, 2020

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BBVA USA has launched a new ad campaign designed to highlight the bank's efforts in helping people and businesses take the first steps in their recovery from the pandemic and reach financial milestones in the future. The campaign, entitled "Your Bank for…," is centered around a message of resilience during a time of financial uncertainty, highlighting the bank as a responsive partner and valuable resource. Advertisements launched on TV, radio, digital and social media platfo...

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IAS ANNOUNCES AGREEMENT WITH THE MICROSOFT AUDIENCE NETWORK TO PROVIDE BRAND SAFETY FOR NATIVE ADS ACROSS DESKTOP AND MOBILE WEB

IAS | September 28, 2020

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Integral Ad Science (IAS), the global leader in digital ad verification, today announced the first platform-wide agreement with the Microsoft Audience Network to exclusively provide brand safety for native ads across desktop and mobile web. This integration uses IAS's predictive technology and real-time data to ensure that all campaigns activated through the Microsoft Audience Network are brand safe on a pre-bid basis. Microsoft's Audience Network reaches millions of customers through Mi...

Read More

AD TECH AND MARTECH

Mediavine | March 24, 2021

news image

MEDIAVINE ROLLS OUT NATIVE AD OFFERING ACROSS ±7,800 INDEPENDENT PUBLISHER WEBSITES

Mediavine, the largest selective full-administration ad management firm in the U.S., carried out its native ad offering across its ±7,800 free publisher sites. While other ad tech organizations offer a native-to-banner-style ad auction, Mediavine's answer is 100% native, from the underlying offer solicitation to the last ad display. The cycle will operate on Mediavine's specially assembled exclusive technology. Mediavine dispatched the prevalent performing native ad...

Read More

ADVERTISER PLATFORMS

Comscore | October 28, 2021

news image

COMSCORE ANNOUNCES AGREEMENT WITH VISTAR MEDIA TO DELIVER DIGITAL OUT-OF-HOME (DOOH) PROGRAMMATIC AUDIENCE TARGETING

Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an agreement with Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH). Under the agreement, Comscore Activation audiences, spanning demographics, personas and cross-platform media consumption, are now available for the first time for DOOH prog...

Read More

BBVA | August 19, 2020

news image

BBVA USA LAUNCHES A NEW AD CAMPAIGN DESIGNED TO HIGHLIGHT THE BANK'S EFFORTS IN HELPING PEOPLE AND BUSINESSES IN PANDEMIC RECOVERY

BBVA USA has launched a new ad campaign designed to highlight the bank's efforts in helping people and businesses take the first steps in their recovery from the pandemic and reach financial milestones in the future. The campaign, entitled "Your Bank for…," is centered around a message of resilience during a time of financial uncertainty, highlighting the bank as a responsive partner and valuable resource. Advertisements launched on TV, radio, digital and social media platfo...

Read More

IAS | September 28, 2020

news image

IAS ANNOUNCES AGREEMENT WITH THE MICROSOFT AUDIENCE NETWORK TO PROVIDE BRAND SAFETY FOR NATIVE ADS ACROSS DESKTOP AND MOBILE WEB

Integral Ad Science (IAS), the global leader in digital ad verification, today announced the first platform-wide agreement with the Microsoft Audience Network to exclusively provide brand safety for native ads across desktop and mobile web. This integration uses IAS's predictive technology and real-time data to ensure that all campaigns activated through the Microsoft Audience Network are brand safe on a pre-bid basis. Microsoft's Audience Network reaches millions of customers through Mi...

Read More