Creative At Scale: AdParlor's combination of smart, creative people and proprietary technology uncovers valuable insights, leading to smarter, higher performing creative. Our unique approach to creative results in as many iterations (we're talking 100s of thousands) of static images and video as needed to best support a people-based marketing strategy for our clients.

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NEW REPORT BY KINESSO HELPS BRANDS NAVIGATE DIGITAL ADVERTISING DISRUPTION

Kinesso | June 01, 2022

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Kinesso, IPG’s connected intelligence company, today debuted proprietary research designed to help brands maintain their connections with people in a rapidly changing advertising ecosystem. The report, titled “A Connected Approach to the Disconnected Identity Ecosystem,” explores how marketers can respond to disruptions to digital advertising, including technology innovations, the deprecation of the third-party cookie, and evolving privacy regulations. The study explores the ch...

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AD AGENCY BEHIND INTERNET'S EXTREMEST VIRAL VIDEO TO LIFT CRITICAL COVID-19 BUSINESS WITH FREE AD CAMPAIGN

Harmon Brothers | May 05, 2020

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Harmon Brothers, Creators of the wildly successful video ad campaigns for Poo-Pourri, Squatty Potty, Chatbooks, and Purple, Announces "100K Poop to Gold Giveaway." Harmon Brothers, the Provo-based social media ad agency behind "the greatest v...

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Advertiser Platforms

VERITONIC AND ACAST PARTNER TO HIGHLIGHT WHAT SUCCESS SOUNDS LIKE AROUND THE WORLD FOR PODCAST ADS BOUGHT PROGRAMMATICALLY

Acast | July 27, 2023

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Veritonic, the industry’s comprehensive audio analytics and research platform, partnered with Acast, the world’s largest independent podcast company, to bring new data to market around the commonalities - and divergence - of audio creative on podcast ads served programmatically. In addition to identifying these global overlaps and points of difference, the goal of the research was also to help media buyers identify strong tactics and best practices in programmatic podcast adver...

Read More

Ad Networks

POSHMARK WARNS OF MARKETING HIT FROM APPLE'S AD TRACKING CHANGES

Poshmark Inc | August 13, 2021

news image

Second-hand retailer Poshmark Inc on Tuesday forecast third-quarter revenue largely below estimates and warned that its marketing efforts were taking a hit from Apple Inc's new privacy controls over digital advertising tracking. Poshmark's shares slipped 7% in after hours trading, poised to settle more than 25% below its initial public offering price in January. Apple in April enforced a rule requiring developers to seek permission for gathering data that ca...

Read More
news image

Display Advertising

NEW REPORT BY KINESSO HELPS BRANDS NAVIGATE DIGITAL ADVERTISING DISRUPTION

Kinesso | June 01, 2022

Kinesso, IPG’s connected intelligence company, today debuted proprietary research designed to help brands maintain their connections with people in a rapidly changing advertising ecosystem. The report, titled “A Connected Approach to the Disconnected Identity Ecosystem,” explores how marketers can respond to disruptions to digital advertising, including technology innovations, the deprecation of the third-party cookie, and evolving privacy regulations. The study explores the ch...

Read More
news image

AD AGENCY BEHIND INTERNET'S EXTREMEST VIRAL VIDEO TO LIFT CRITICAL COVID-19 BUSINESS WITH FREE AD CAMPAIGN

Harmon Brothers | May 05, 2020

Harmon Brothers, Creators of the wildly successful video ad campaigns for Poo-Pourri, Squatty Potty, Chatbooks, and Purple, Announces "100K Poop to Gold Giveaway." Harmon Brothers, the Provo-based social media ad agency behind "the greatest v...

Read More
news image

Advertiser Platforms

VERITONIC AND ACAST PARTNER TO HIGHLIGHT WHAT SUCCESS SOUNDS LIKE AROUND THE WORLD FOR PODCAST ADS BOUGHT PROGRAMMATICALLY

Acast | July 27, 2023

Veritonic, the industry’s comprehensive audio analytics and research platform, partnered with Acast, the world’s largest independent podcast company, to bring new data to market around the commonalities - and divergence - of audio creative on podcast ads served programmatically. In addition to identifying these global overlaps and points of difference, the goal of the research was also to help media buyers identify strong tactics and best practices in programmatic podcast adver...

Read More
news image

Ad Networks

POSHMARK WARNS OF MARKETING HIT FROM APPLE'S AD TRACKING CHANGES

Poshmark Inc | August 13, 2021

Second-hand retailer Poshmark Inc on Tuesday forecast third-quarter revenue largely below estimates and warned that its marketing efforts were taking a hit from Apple Inc's new privacy controls over digital advertising tracking. Poshmark's shares slipped 7% in after hours trading, poised to settle more than 25% below its initial public offering price in January. Apple in April enforced a rule requiring developers to seek permission for gathering data that ca...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us