Advert Digital Mantra Pvt Ltd

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Advert Digital Mantra is dedicated to creating, building and energizing brands. With a blend of purpose-driven creativity, brand marketing acumen, Mobile, Research and digital media prowess, we deliver programming that creates powerful connections between people and products. For every client challenge, we customize teams to best deliver success. We create programs that are pitch-perfect, eliciting each brand’s mission and charm.

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VIACOMCBS AND FOXTEL MEDIA END ADVERTISING REPRESENTATION PARTNERSHIP

ViacomCBS | February 17, 2020

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ViacomCBS Networks Australia and Foxtel Media announced the end of their advertising representation partnership. This follows the merger of Viacom and CBS Corporation to form ViacomCBS Inc, the owner of the Ten Network in Australia. Foxtel Media (initially MCN) has represented MTV, Nickelodeon, Nick Jr., MTV Music and MTV Dance branded subscription television channels and digital platforms in Australia since July 2014. Foxtel Media will continue to receive all sales bookings for ViacomCBS subscr...

Read More

NETFLIX MANAGEMENT TALKS COMPETITION, ADVERTISING, AND FREE CASH FLOW

fool | January 28, 2020

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By the looks of Netflix stock's (NASDAQ:NFLX) paltry 1% gain over the past 12 months, some investors might mistakenly conclude that intensifying competition has stunted the underlying company's growth. But this is far from reality. 2019 was a record year for Netflix, featuring a 20% year-over-year increase in subscribers. This subscriber growth, combined with price increases, helped total revenue rise 28% year over year. Operating income for the year jumped even faster, climbing 62% year...

Read More

AD NETWORKS

IAB EUROPE ADEX 2021 STUDY REVEALS DOUBLE-DIGIT DIGITAL ADVERTISING GROWTH ACROSS ALL MARKETS

IAB Europe | May 27, 2022

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IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, announced at its flagship conference Interact 2022 today (25th May 2022) that digital advertising grew 30.5% in 2021 to €92b (£78.38b). This exponential growth shows that the digital advertising market has truly bounced back from the challenges and impact of COVID-19. 2021 Digital Advertising Investment Now in its sixth year, The AdEx ...

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BRAND MARKETING

NATIONAL ADVERTISING DIVISION FINDS NIANTIC'S CHARITABLE DONATION CLAIMS SUPPORTED

National Advertising Division | March 01, 2022

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The National Advertising Division (NAD) of BBB National Programs determined that Niantic, Inc. was able to support claims pledging charitable donations to "Black gaming" as well as social and racial justice organizations. Niantic, a software development company, claimed on its website: We'll be donating Niantic proceeds from Pokémon GO Fest 2020 ticket sales, committing a minimum of $5 million. Half of the proceeds donated will be...

Read More
news image

VIACOMCBS AND FOXTEL MEDIA END ADVERTISING REPRESENTATION PARTNERSHIP

ViacomCBS | February 17, 2020

ViacomCBS Networks Australia and Foxtel Media announced the end of their advertising representation partnership. This follows the merger of Viacom and CBS Corporation to form ViacomCBS Inc, the owner of the Ten Network in Australia. Foxtel Media (initially MCN) has represented MTV, Nickelodeon, Nick Jr., MTV Music and MTV Dance branded subscription television channels and digital platforms in Australia since July 2014. Foxtel Media will continue to receive all sales bookings for ViacomCBS subscr...

Read More
news image

NETFLIX MANAGEMENT TALKS COMPETITION, ADVERTISING, AND FREE CASH FLOW

fool | January 28, 2020

By the looks of Netflix stock's (NASDAQ:NFLX) paltry 1% gain over the past 12 months, some investors might mistakenly conclude that intensifying competition has stunted the underlying company's growth. But this is far from reality. 2019 was a record year for Netflix, featuring a 20% year-over-year increase in subscribers. This subscriber growth, combined with price increases, helped total revenue rise 28% year over year. Operating income for the year jumped even faster, climbing 62% year...

Read More
news image

AD NETWORKS

IAB EUROPE ADEX 2021 STUDY REVEALS DOUBLE-DIGIT DIGITAL ADVERTISING GROWTH ACROSS ALL MARKETS

IAB Europe | May 27, 2022

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, announced at its flagship conference Interact 2022 today (25th May 2022) that digital advertising grew 30.5% in 2021 to €92b (£78.38b). This exponential growth shows that the digital advertising market has truly bounced back from the challenges and impact of COVID-19. 2021 Digital Advertising Investment Now in its sixth year, The AdEx ...

Read More
news image

BRAND MARKETING

NATIONAL ADVERTISING DIVISION FINDS NIANTIC'S CHARITABLE DONATION CLAIMS SUPPORTED

National Advertising Division | March 01, 2022

The National Advertising Division (NAD) of BBB National Programs determined that Niantic, Inc. was able to support claims pledging charitable donations to "Black gaming" as well as social and racial justice organizations. Niantic, a software development company, claimed on its website: We'll be donating Niantic proceeds from Pokémon GO Fest 2020 ticket sales, committing a minimum of $5 million. Half of the proceeds donated will be...

Read More