Advert Media Solutions

Facebook | May 18, 2020

Facebook announces the acquisition of Giphy, along with plans to integrate it with other services such as Instagram. Facebook is acquiring Giphy, one of the most popular GIF-sharing sites on the web, in a deal that’s reportedly valued at $400 million....

businessinsider | January 22, 2020

We've been tracking Walmart's efforts to challenge Amazon's ad business. Walmart's ad business is estimated to be just a fraction of Amazon's, so it's banking on its physical stores and the sales data they generate to set itself apart. It's also amassed a team of people from agency, brand, and media backgrounds to lead the push, as Advertisers are eager for a company to challenge Amazon, which is now the third-largest digital-advertising company behind Google and Face...

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NFFT | July 27, 2021

Since the days of newspaper and radio jingles, the idea of advertising has gone a long way. Nevertheless, advertising has become an integral part of our internet experience. You can't avoid digital advertising, ranging from banner ads seen on all online sites to pop-up ads that constantly ask for clicks. Non-fungible tokens (NFTs) enable the development of tokenized representations of digital objects like images, music, and movies. In addition, tokenized representations of act...

CEOWORLD magazine | July 06, 2020

The Ad World Masters agency presented a new survey about the advertising market globally and how is affected by the coronavirus pandemic. The Ad World Masters surveyed over 200 agency owners and top managers from 55 countries to evaluate their expectations and understand the condition of creative firms all around the globe.According to the survey, 57% of agencies expect their annual income to be lower in 2020 than in 2019. Though, an equivalent fraction (53%) believe they will get back on ...