Affinion Group

Ad Networks

Vivendi | April 25, 2022

Vivendi, the French media and telecommunications conglomerate has revealed that its revenue grew by 7.9%. Last year for the same period, the group gained EUR 2.1 billion and for this quarter, it has become EUR 2.38 billion. Source: Vivendi ...

Google | June 09, 2020

Experts weigh in with experiences and tips as Google announces worldwide roll-out of their Discovery Ads offering. In the quest to grab its share of top of funnel ad dollars, Google Ads introduced Discovery ads in 2019 and recently made them available world...

Display Advertising, Mobile Advertising, Ad Networks

Upwave | January 24, 2023

Upwave, the industry-leading analytics platform for brand advertising, has announced a strategic partnership with Tremor Video, a DSP within Tremor International's end-to-end technology platform that enables advertisers to deliver impactful brand stories across all screens by leveraging innovative video technology. Through this partnership, Tremor Video gets access to Upwave's brand outcomes measuring capabilities, real-time brand analytics dashboards with optimization recommendations, a...

Advertiser Campaign Management

WPP | April 27, 2022

The world's largest advertising firm WPP unveiled its strong growth of 6.7% for Q1 2022. WPP has Ogilvy, Grey and GroupM in its portfolio and has reported organic growth of 9.5% across the board with a revenue increase of just above EUR 3bn on Wednesday. According to the corporation, the year has begun strongly, continuing the significant momentum established through 2021. In the first quarter, revenue increased by 6.7 % to £3.1 billion (A$5.4 billion). Revenue rose 6.4 ...