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CSI | December 22, 2020
Corporate Spending Innovations (CSI) has reported that it will spend more to support its cloud-based administrations for B2B payments for advertising and media needs, an organization public statement says. President David Disque considered it a "key focus" for the organization to help put resources into media payments, which could support speed and productivity. “This investment in innovation will enable CSI to continue to advance our market-leading ...
instanttechnews | February 25, 2020
Facebook made a ton of changes to their platform in 2019 and we’re just beginning to see the results now in 2020. Value Optimization, Minimum ROAS bidding and Campaign Budget Optimization are just a few of the most visible changes to the platform. Here are 3 quick platform secrets we here at Swingman unlocked from millions of dollars in ad spend. The Facebook ads platform has definitely made it a focus in 2020 to send highly motivated users that are more likely than ever to convert. The hi...
jdsupra | March 16, 2020
New York State Senator and Deputy Majority Leader Michael Gianaris (Democrat) introduced New York S.8056, which would establish a tax on a digital advertiser’s annual gross revenues derived from digital advertisements in the state. New York’s proposed digital advertising tax is very similar to the tax proposed in Maryland. The major difference is that while the Maryland tax would apply to all digital advertisement services, the New York tax would be limited to targeted advertisements...
Advertiser Platforms
Business Wire | March 24, 2023
System1, Inc. (NYSE: SST), an omnichannel customer acquisition marketing platform, announced today that it has been named Microsoft Advertising’s 2023 Supply Partner of the Year Americas for the second year in a row. The highly coveted award is given to the supply partner who has shown excellence in partnership with Microsoft Advertising across the board. System1 has a longstanding relationship with Microsoft spanning over 8 years, and in 2022 worked closely with the Microso...
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