Afilio

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Focused on Performance Marketing, Afilio was created in 2008 and offers its clients the best results on the web and in the mobile, be it in leads, sales or brand exposure.

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ADVERTISER PLATFORMS

MEASURED FACEBOOK SOLUTION REVEALS MEDIA INCREMENTALITY WHILE PLATFORM ATTRIBUTION IS HINDERED BY APPLE

MEASURED | October 13, 2021

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As advertising platforms grapple with the measurement fallout of increasing restrictions on data and tracking, Measured has launched the industry’s first end-to-end incrementality measurement and reporting solution for Facebook in a post-iOS 14.5 world. Facebook recently indicated that the platform’s measurement and reporting systems are suffering accuracy issues related to updates in recent versions of Apple’s iOS. Facebook believes that “real world conver...

Read More

AD TECH AND MARTECH

IAS VERIFIES ADMIX IN-PLAY ADVERTISING FOR THE FIRST TIME

Admix, Integral Ad Science | May 10, 2021

news image

Admix, the first In-Play advertisement platform that connects smartphone gamers and brands, has announced a new alliance with Integral Ad Science (IAS), a world leader in digital ad verification. Admix is the first In-Play advertisement firm that offers ad inventory that is calculated and tested by a trusted, unbiased partner as a result of this integration with IAS. Admix's In-Play advertising is also independently checked and verified with the same rigor as the rest of the d...

Read More

IAB RESEARCH FINDS THAT BRANDS BENEFIT FROM NEWS ADS

IAB | November 02, 2020

news image

News has always played a critical role in the lives of consumers. In 2020, the importance of timely, trusted news was amplified as everyone sought updates related to the global pandemic, social injustice, economic uncertainty, and the impending Presidential Election. However, while news outlets experienced record viewership, readership, and listenership, advertising dollars had not increased in a commensurate way. In fact, some brands had backed away from advertising on these platfor...

Read More

AD NETWORKS

MOBILE CAMPAIGNS IN INDIA DELIVER STRONGER RESULTS IN H1 2021, ACCORDING TO IAS MEDIA QUALITY REPORT

Integral Ad Science | October 19, 2021

news image

Brand risk and ad fraud rates in India ranked below the global average Viewability on mobile environments increased in India MUMBAI, 19 October 2021: Today, Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, released its Read More

ADVERTISER PLATFORMS

MEASURED | October 13, 2021

news image

MEASURED FACEBOOK SOLUTION REVEALS MEDIA INCREMENTALITY WHILE PLATFORM ATTRIBUTION IS HINDERED BY APPLE

As advertising platforms grapple with the measurement fallout of increasing restrictions on data and tracking, Measured has launched the industry’s first end-to-end incrementality measurement and reporting solution for Facebook in a post-iOS 14.5 world. Facebook recently indicated that the platform’s measurement and reporting systems are suffering accuracy issues related to updates in recent versions of Apple’s iOS. Facebook believes that “real world conver...

Read More

AD TECH AND MARTECH

Admix, Integral Ad Science | May 10, 2021

news image

IAS VERIFIES ADMIX IN-PLAY ADVERTISING FOR THE FIRST TIME

Admix, the first In-Play advertisement platform that connects smartphone gamers and brands, has announced a new alliance with Integral Ad Science (IAS), a world leader in digital ad verification. Admix is the first In-Play advertisement firm that offers ad inventory that is calculated and tested by a trusted, unbiased partner as a result of this integration with IAS. Admix's In-Play advertising is also independently checked and verified with the same rigor as the rest of the d...

Read More

IAB | November 02, 2020

news image

IAB RESEARCH FINDS THAT BRANDS BENEFIT FROM NEWS ADS

News has always played a critical role in the lives of consumers. In 2020, the importance of timely, trusted news was amplified as everyone sought updates related to the global pandemic, social injustice, economic uncertainty, and the impending Presidential Election. However, while news outlets experienced record viewership, readership, and listenership, advertising dollars had not increased in a commensurate way. In fact, some brands had backed away from advertising on these platfor...

Read More

AD NETWORKS

Integral Ad Science | October 19, 2021

news image

MOBILE CAMPAIGNS IN INDIA DELIVER STRONGER RESULTS IN H1 2021, ACCORDING TO IAS MEDIA QUALITY REPORT

Brand risk and ad fraud rates in India ranked below the global average Viewability on mobile environments increased in India MUMBAI, 19 October 2021: Today, Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, released its Read More