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ONESCREEN.AI LAUNCHES MOST COMPREHENSIVE PUBLIC DIRECTORY OF OUT-OF-HOME (OOH) ADVERTISING INVENTORY AND OOH PROVIDERS

OneScreen.ai | August 04, 2022

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OneScreen.ai, the marketplace provider for buying and selling out-of-home (OOH) advertising, has launched the most comprehensive public directory of OOH advertising inventory with more than 3,200 OOH providers, including media companies, vendors and agencies, and more than 864,000 media listings across various categories, including billboards, street furniture, transit, and more in 340 different formats. OOH providers accustomed to manually managing inventory, long sales cycles, and time-consumi...

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MICROSOFT IS ROLLING OUT CONVERSION INCLUSION OPTIONS FOR ADVERTISERS

searchenginejournal | April 10, 2020

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At a Glance: Microsoft Ads Expands Conversion Inclusion Options for Advertisers. Read More

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META Q1 2022 EARNINGS CALL: ZUCKERBERG TALKS ABOUT THE ROADBLOCKS

Meta | April 28, 2022

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On its Q1 2022 earnings call Wednesday (April 27), Meta CEO Mark Zuckerberg discussed the current roadblocks and the challenges ahead for the Metaverse and FB's ads business. Meta's first-quarter profits were $7.5 billion, a 21% decrease from the previous year. Revenue increased by 7% to $27.9 billion, the slowest growth rate since the business went public a decade ago. It has reduced its anticipated expense range for 2022 by $3 billion. While discussing the challenges, Zu...

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MOBILE ADVERTISING PLATFORM MINTEGRAL SUPPORTS SKADNETWORK, APPLE'S OFFICIAL ATTRIBUTION SOLUTION

Mintegral | November 10, 2020

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Mobile advertising platform Mintegral has announced that it now supports SKAdNetwork, Apple's official attribution solution, becoming one of the first mobile ad platforms in China to do so. Publishers and developers partnered with Mintegral can still get accurate installation attribution through SKAdNetwork, even after Apple deprecates IDFA. In June this year, Apple announced several new user privacy features at the Worldwide Developers Conference (WWDC), one of which was that starting with ...

Read More
news image

DISPLAY ADVERTISING

ONESCREEN.AI LAUNCHES MOST COMPREHENSIVE PUBLIC DIRECTORY OF OUT-OF-HOME (OOH) ADVERTISING INVENTORY AND OOH PROVIDERS

OneScreen.ai | August 04, 2022

OneScreen.ai, the marketplace provider for buying and selling out-of-home (OOH) advertising, has launched the most comprehensive public directory of OOH advertising inventory with more than 3,200 OOH providers, including media companies, vendors and agencies, and more than 864,000 media listings across various categories, including billboards, street furniture, transit, and more in 340 different formats. OOH providers accustomed to manually managing inventory, long sales cycles, and time-consumi...

Read More
news image

MICROSOFT IS ROLLING OUT CONVERSION INCLUSION OPTIONS FOR ADVERTISERS

searchenginejournal | April 10, 2020

At a Glance: Microsoft Ads Expands Conversion Inclusion Options for Advertisers. Read More

news image

SOCIAL MEDIA ADVERTISING

META Q1 2022 EARNINGS CALL: ZUCKERBERG TALKS ABOUT THE ROADBLOCKS

Meta | April 28, 2022

On its Q1 2022 earnings call Wednesday (April 27), Meta CEO Mark Zuckerberg discussed the current roadblocks and the challenges ahead for the Metaverse and FB's ads business. Meta's first-quarter profits were $7.5 billion, a 21% decrease from the previous year. Revenue increased by 7% to $27.9 billion, the slowest growth rate since the business went public a decade ago. It has reduced its anticipated expense range for 2022 by $3 billion. While discussing the challenges, Zu...

Read More
news image

MOBILE ADVERTISING

MOBILE ADVERTISING PLATFORM MINTEGRAL SUPPORTS SKADNETWORK, APPLE'S OFFICIAL ATTRIBUTION SOLUTION

Mintegral | November 10, 2020

Mobile advertising platform Mintegral has announced that it now supports SKAdNetwork, Apple's official attribution solution, becoming one of the first mobile ad platforms in China to do so. Publishers and developers partnered with Mintegral can still get accurate installation attribution through SKAdNetwork, even after Apple deprecates IDFA. In June this year, Apple announced several new user privacy features at the Worldwide Developers Conference (WWDC), one of which was that starting with ...

Read More