Alabama Media Group

Belkins
Alabama Media Group is a digital media company that operates AL.com, one of the country’s largest local websites, produces television and video programming, and publishes Alabama's three most prominent newspapers: The Birmingham News, The Huntsville Times and Mobile's Press-Register, as well as Birmingham magazine and The Mississippi Press. The company also offers digital marketing solutions – including audience targeting, search engine marketing and social media optimization; plus creative services, data analytics and event sponsorships.

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ADVERTISER PLATFORMS

MEASURED FACEBOOK SOLUTION REVEALS MEDIA INCREMENTALITY WHILE PLATFORM ATTRIBUTION IS HINDERED BY APPLE

MEASURED | October 13, 2021

news image

As advertising platforms grapple with the measurement fallout of increasing restrictions on data and tracking, Measured has launched the industry’s first end-to-end incrementality measurement and reporting solution for Facebook in a post-iOS 14.5 world. Facebook recently indicated that the platform’s measurement and reporting systems are suffering accuracy issues related to updates in recent versions of Apple’s iOS. Facebook believes that “real world conver...

Read More

ADVERTISER PLATFORMS

VIDEOAMP AND VIZIO ANNOUNCE RENEWED PARTNERSHIP

VideoAmp, VIZIO | October 07, 2021

news image

VideoAmp and VIZIO (NYSE: VZIO) announced a newly formed agreement in support of VideoAmp’s cross-screen measurement and currency solution. VideoAmp will maintain access and continue to use VIZIO’s Inscape Automatic Content Recognition (ACR) data from more than 18M opted-in VIZIO Smart TVs for planning, measurement and TV ad sales use cases. The newly extended relationship, which was previously slated to expire at the end of 2021, will now run through the end of 2025 with an option f...

Read More

GROUNDTRUTH AND YEXT INTEGRATED TO OFFER CUSTOMIZED LOCATION-BASED MOBILE ADVERTISING CAMPAIGNS FOR MARKETERS

GroundTruth | May 20, 2020

news image

GroundTruth, the leading location technology company, today announced a new partnership and integration with Yext, Inc. (NYSE: YEXT), the Search Experience Cloud company, to create customized location-based mobile advertising campaigns for marketers who utilize the Yext platform. Read More

NETFLIX HOLDS ITS OWN IN THE STREAMING WARS FOR NOW

wrbl | January 23, 2020

news image

Netflix is holding its ground in the streaming wars, passing its first big test since Apple and Disney launched rival services. The company added 8.8 million worldwide subscribers during its fourth quarter, surpassing expectations at a time when it faces heated competition. Netflix had said it expected to add 7.6 million subscribers, and analysts thought the service would fare even better. The increase pales slightly next to the 8.9 million subscribers the service added in the fourth quarter of ...

Read More

ADVERTISER PLATFORMS

MEASURED | October 13, 2021

news image

MEASURED FACEBOOK SOLUTION REVEALS MEDIA INCREMENTALITY WHILE PLATFORM ATTRIBUTION IS HINDERED BY APPLE

As advertising platforms grapple with the measurement fallout of increasing restrictions on data and tracking, Measured has launched the industry’s first end-to-end incrementality measurement and reporting solution for Facebook in a post-iOS 14.5 world. Facebook recently indicated that the platform’s measurement and reporting systems are suffering accuracy issues related to updates in recent versions of Apple’s iOS. Facebook believes that “real world conver...

Read More

ADVERTISER PLATFORMS

VideoAmp, VIZIO | October 07, 2021

news image

VIDEOAMP AND VIZIO ANNOUNCE RENEWED PARTNERSHIP

VideoAmp and VIZIO (NYSE: VZIO) announced a newly formed agreement in support of VideoAmp’s cross-screen measurement and currency solution. VideoAmp will maintain access and continue to use VIZIO’s Inscape Automatic Content Recognition (ACR) data from more than 18M opted-in VIZIO Smart TVs for planning, measurement and TV ad sales use cases. The newly extended relationship, which was previously slated to expire at the end of 2021, will now run through the end of 2025 with an option f...

Read More

GroundTruth | May 20, 2020

news image

GROUNDTRUTH AND YEXT INTEGRATED TO OFFER CUSTOMIZED LOCATION-BASED MOBILE ADVERTISING CAMPAIGNS FOR MARKETERS

GroundTruth, the leading location technology company, today announced a new partnership and integration with Yext, Inc. (NYSE: YEXT), the Search Experience Cloud company, to create customized location-based mobile advertising campaigns for marketers who utilize the Yext platform. Read More

wrbl | January 23, 2020

news image

NETFLIX HOLDS ITS OWN IN THE STREAMING WARS FOR NOW

Netflix is holding its ground in the streaming wars, passing its first big test since Apple and Disney launched rival services. The company added 8.8 million worldwide subscribers during its fourth quarter, surpassing expectations at a time when it faces heated competition. Netflix had said it expected to add 7.6 million subscribers, and analysts thought the service would fare even better. The increase pales slightly next to the 8.9 million subscribers the service added in the fourth quarter of ...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us