Alchemy Asia

Social Media Advertising

Niche | August 03, 2022

What happens when an entrepreneur who invented Tinder’s swipe feature and a top Facebook “do no evil” engineer join forces? They create Niche: an ad-free, decentralized social media platform consisting of user-owned communities, where members can own and sell their own content. Niche has recently closed its $1.8M pre-seed round. The investment was led by MetaWeb with follow-on from Alumni Ventures Group and a grant from the NEAR Foundation. Current social media p...

Ad Tech and Martech

Sustainable Skylines, VELARY | June 16, 2022

Sustainable Skylines, an advertising technology company reinventing aerial advertising with hybrid drone technologies and advanced data analytics, has emerged from stealth mode. They have formally announced an exclusive partnership with the aviation technology company and drone manufacturer, VELARY. This partnership will continue the collaboration of the two companies on building world-class drone advertising solutions. The exclusive nature of the partnership solidifies both companies' stake...

Advertiser Platforms

Business Wire | May 02, 2023

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today released findings from its “Post-Cookie Questions: The Evolution of Advertising Strategies and Sentiments.” This second report in DV’s ‘Post-Cookie Questions’ research examines the evolution of cookie deprecation strategies, the shift towards user privacy and its impact on digital advertising. The first report, which was released in ...

AdsDax | July 13, 2020

AdsDax, a decentralized advertising platform and marketplace to create, buy, verify, and sell advertising, has recorded over 1 billion advert events on the Hedera Hashgraph mainnet, marking the biggest ever effort by any ad-tech provider to shift the advertising industry towards blockchain and distributed ledger technologies (DLT). The pioneering ad-platform began tracking events on the Hashgraph mainnet 8 months ago and has been growing in daily recorded events and transactions ever since. ...