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An agency that believes in the great ideas and importance of them for the business of their clients. Under the leadership of Luiz Sanches, Chairman & CCO, Filipe Bartholomeu, CEO, and Cintia Gonçalves, CSO, AlmapBBDO follows a path started 26 years ago.

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ADVERTISER PLATFORMS

TO RUN AMAZON DSP BUYS, BRANDS PREFER CANOPY MANAGEMENT

Canopy Management | September 08, 2021

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Increasingly, Amazon sellers are choosing CANOPY Management as their preferred provider when leveraging the Amazon DSP (Demand Side Platform) ad buys, the company reported today. Some partners say they would rather buy the ads through CANOPY, the Industry Leading full-service Amazon agency that helps brands scale their business and gain market share, than through Amazon itself. Amazon DSP is a Demand-Side Platform that enables brands and agencies to programmatically buy display, v...

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AD NETWORKS

YOUTUBE TURNS ON POST-ROLL ADS FOR ALL VIDEOS THAT ARE ELIGIBLE TO SERVE ADS

YouTube | January 12, 2021

news image

YouTube is turning post-roll ads on naturally for all recordings that are qualified to serve ads. YouTube instructs makers with respect to this adjustment in the principal news update of the year on its Creator Insider channel. A "monetizing" maker is somebody who has applied for, and been acknowledged into, the YouTube Partner Program (YPP). Makers who have a place with the YPP can run ads in their videos and acquire a cut of the income dep...

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ADVERTISER PLATFORMS

PERMISSION.IO TO LAUNCH INDUSTRY-FIRST DEMAND SIDE PLATFORM (DSP) OFFERING CRYPTO REWARDS

Permission.io | October 11, 2021

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Permission.io, the leading provider of permission-based advertising, announced the development of their Demand Side Platform (DSP), Permission Ads. The patent-pending, state-of-the-art ad-buying platform offers advertisers a new way to run consent-based ad campaigns offering consumers cryptocurrency rewards in the form of ASK digital currency, in exchange for their data. Permission Ads enables advertisers to allocate ASK and reward users for engaging with advertisem...

Read More

HULU LAUNCHES SELF-SERVE ADVERTISING PLATFORM FOR SMALL AND MEDIUM-SIZED BUSINESSES

Hulu | July 18, 2020

news image

Long-known as a an expensive platform for ads, Hulu is now making a play for small and medium-sized businesses.The company announced a beta launch for a self-service ad platform, with a low minimum budget of just $500.Brands who are whitelisted will find a streamlined, simple interface that walks them through setup and launch.Advertisers choose a date range, audience targeting, budget, and then an area to upload their ad.A dashboard will also show advertisers what they&rs...

Read More

ADVERTISER PLATFORMS

Canopy Management | September 08, 2021

news image

TO RUN AMAZON DSP BUYS, BRANDS PREFER CANOPY MANAGEMENT

Increasingly, Amazon sellers are choosing CANOPY Management as their preferred provider when leveraging the Amazon DSP (Demand Side Platform) ad buys, the company reported today. Some partners say they would rather buy the ads through CANOPY, the Industry Leading full-service Amazon agency that helps brands scale their business and gain market share, than through Amazon itself. Amazon DSP is a Demand-Side Platform that enables brands and agencies to programmatically buy display, v...

Read More

AD NETWORKS

YouTube | January 12, 2021

news image

YOUTUBE TURNS ON POST-ROLL ADS FOR ALL VIDEOS THAT ARE ELIGIBLE TO SERVE ADS

YouTube is turning post-roll ads on naturally for all recordings that are qualified to serve ads. YouTube instructs makers with respect to this adjustment in the principal news update of the year on its Creator Insider channel. A "monetizing" maker is somebody who has applied for, and been acknowledged into, the YouTube Partner Program (YPP). Makers who have a place with the YPP can run ads in their videos and acquire a cut of the income dep...

Read More

ADVERTISER PLATFORMS

Permission.io | October 11, 2021

news image

PERMISSION.IO TO LAUNCH INDUSTRY-FIRST DEMAND SIDE PLATFORM (DSP) OFFERING CRYPTO REWARDS

Permission.io, the leading provider of permission-based advertising, announced the development of their Demand Side Platform (DSP), Permission Ads. The patent-pending, state-of-the-art ad-buying platform offers advertisers a new way to run consent-based ad campaigns offering consumers cryptocurrency rewards in the form of ASK digital currency, in exchange for their data. Permission Ads enables advertisers to allocate ASK and reward users for engaging with advertisem...

Read More

Hulu | July 18, 2020

news image

HULU LAUNCHES SELF-SERVE ADVERTISING PLATFORM FOR SMALL AND MEDIUM-SIZED BUSINESSES

Long-known as a an expensive platform for ads, Hulu is now making a play for small and medium-sized businesses.The company announced a beta launch for a self-service ad platform, with a low minimum budget of just $500.Brands who are whitelisted will find a streamlined, simple interface that walks them through setup and launch.Advertisers choose a date range, audience targeting, budget, and then an area to upload their ad.A dashboard will also show advertisers what they&rs...

Read More