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The Trade Desk | October 23, 2021
Global advertising technology leader, The Trade Desk today announced a first-of-its-kind global partnership with Xiaomi, the world’s second-largest smartphone maker, that allows advertisers to access Xiaomi’s global audience through its mobile ad offerings directly via The Trade Desk platform. The Trade Desk’s direct integration with Xiaomi makes this an industry-leading development for brands that want to unleash the potential of the open internet.
Through this ...
GoMarketing Inc. | January 19, 2021
Its an obvious fact that digital content creation has become another paradigm for organizations to stand out enough to be noticed of their target audience group at a reasonable expense. It makes even more purpose behind GoMarketing Inc. to launch a new in-house content creation group explicitly for home service organizations.
Without viable content, home administrations organizations can't expect to grow their foothold in the competitive market. "Each year, more and more ...
thedrum | April 17, 2020
At a Glance:
COVID-19 has left advertisers uncertain about how to proceed and left to question whether they can plug business as usual.
Digital ad budgets have undeniably shrunk in response to the cris...
Integral Ad Science | September 15, 2020
Integral Ad Science (IAS), the global leader in digital ad verification, today announced that The Globe and Mail, Canada's trusted source of news, will now offer IAS's leading contextual targeting solution, Context Control. This contextual technology is offered incrementally with existing IAS brand safety controls, providing curated contextual targeting and smart inventory packaging at scale. Marketers can now control their ad adjacencies with a wide array of contextual signals, includin...
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