WELCOME TO The advertising REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Microsoft | September 04, 2020
After being in open preview for about the last 10 months, Microsoft Ads is rolling out a redesign of its interface. It will be appearing in accounts over the next several weeks, and will streamline views, tools, and workflow into a familiar layout. A new default experience for users managing multiple accounts gives an at-a-glance experience for manager-level insights, making it faster to spot where action might need to be taken in different accounts. Customizable tiles in the dashboard let manag...
TransUnion, Neustar, InfoSum | August 26, 2022
Neustar, Inc., a TransUnion company, today announced the availability of Neustar Unified Identity - its leading suite of identity resolution and data capabilities – in the InfoSum Data Clean Room. This multi-party identity management and data collaboration solution makes privacy-enhanced audience creation and data enrichment a reality for partners across the brand, agency, and publisher world.
Clients can now connect and share their offline and online customer data - in a se...
searchenginejournal | February 29, 2020
Prices for Sponsored Product ads, Amazon’s most popular ad product, are continuing to go up according to a new report. The report from eMarketer contains data from multiple firms that manage clients who buy Amazon ads. Merkle reports that, among its clients in North America that have been spending on Amazon for at least a year, Q4 2019 spending on Sponsored Product ads was up 63%. Data from Tinuiti shows that spending on Amazon sponsored product ads was up 30% among its clients during the ...
Ad Tech and Martech
Mediavine | March 24, 2021
Mediavine, the largest selective full-administration ad management firm in the U.S., carried out its native ad offering across its ±7,800 free publisher sites. While other ad tech organizations offer a native-to-banner-style ad auction, Mediavine's answer is 100% native, from the underlying offer solicitation to the last ad display. The cycle will operate on Mediavine's specially assembled exclusive technology.
Mediavine dispatched the prevalent performing native ad...
Advertiser Campaign Management
Keep me plugged in with the best
Join thousands of your peers and receive our weekly newsletter with the latest news, industry events, customer insights, and market intelligence.
Put your news, events, company, and promotional content in front of thousands of your peers and potential customers.
Not a member yet? Not a problem, Sign Up
Sign up to contribute and publish your news, events, brand, and content with the
community for FREE