Belo + Company

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At Belo + Company, interpreting data and delivering actionable business intelligence is in our DNA. Our origins date back to the late 90s. That's when we first began earning our reputation for using tactic-agnostic analytics expertise to help brands improve the performance of their marketing efforts. 20 years and millions of data points later, we've grown into a full-service digital agency that can call many of those original clients long-term partners. Now, we're excited at the prospect of introducing you to the Belo + Company difference: industry-leading, insight-driven marketing solutions that deliver superior and measurable results for your business.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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FACEBOOK ADS TO REMOVE 28-DAY ATTRIBUTION OPTION

Facebook | September 29, 2020

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Facebook Ads is removing its 28-day attribution option starting October 12, 2020. Accounts will revert to a 7-day attribution as the default setting. Facebook Ads announced today it’s retiring its 28-day attribution window option. After they do, the longest remaining attribution window will be their already-existing 7-day option. Why the Change? According to their official announcement sent directly to advertisers, “Upcoming digital privacy initiatives affecting multiple browsers wil...

Read More

Ad Networks

BRAZE ANNOUNCES SUPPORT FOR AWS FOR ADVERTISING & MARKETING INITIATIVE

Braze | November 30, 2022

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Braze(Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, today announced support for the AWS for Advertising & Marketing initiative from Amazon Web Services (AWS) to help accelerate advertising and marketing transformation. AWS for Advertising & Marketing is an initiative featuring services and solutions purpose-built to meet the needs of advertising agencies, marketers, publishers, ad technolo...

Read More

Display Advertising

FUBOTV REPORTS SUCCESSFUL RESULTS FOR ADVERTISERS ADOPTING UNIFIED ID 2.0 AFTER BECOMING FIRST CONNECTED TV PARTNER

FuboTV | October 04, 2022

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FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, announced today a significant improvement on advertising campaigns transacted using Unified ID 2.0 (UID 2.0) through The Trade Desk’s platform. The first connected TV (CTV) partner to adopt the open-source, interoperable identity initiative, FuboTV has since seen a spend growth rate 112.8% faster than the increase in available impressions. This means advertisers were able to more precisely serve ads, while FuboT...

Read More

Ad Networks

CSI TO INVEST MORE IN B2B PAYMENTS FOR ADVERTISING AND MEDIA

CSI | December 22, 2020

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Corporate Spending Innovations (CSI) has reported that it will spend more to support its cloud-based administrations for B2B payments for advertising and media needs, an organization public statement says. President David Disque considered it a "key focus" for the organization to help put resources into media payments, which could support speed and productivity. “This investment in innovation will enable CSI to continue to advance our market-leading ...

Read More
news image

FACEBOOK ADS TO REMOVE 28-DAY ATTRIBUTION OPTION

Facebook | September 29, 2020

Facebook Ads is removing its 28-day attribution option starting October 12, 2020. Accounts will revert to a 7-day attribution as the default setting. Facebook Ads announced today it’s retiring its 28-day attribution window option. After they do, the longest remaining attribution window will be their already-existing 7-day option. Why the Change? According to their official announcement sent directly to advertisers, “Upcoming digital privacy initiatives affecting multiple browsers wil...

Read More
news image

Ad Networks

BRAZE ANNOUNCES SUPPORT FOR AWS FOR ADVERTISING & MARKETING INITIATIVE

Braze | November 30, 2022

Braze(Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, today announced support for the AWS for Advertising & Marketing initiative from Amazon Web Services (AWS) to help accelerate advertising and marketing transformation. AWS for Advertising & Marketing is an initiative featuring services and solutions purpose-built to meet the needs of advertising agencies, marketers, publishers, ad technolo...

Read More
news image

Display Advertising

FUBOTV REPORTS SUCCESSFUL RESULTS FOR ADVERTISERS ADOPTING UNIFIED ID 2.0 AFTER BECOMING FIRST CONNECTED TV PARTNER

FuboTV | October 04, 2022

FuboTV Inc. (NYSE: FUBO), the leading sports-first live TV streaming platform, announced today a significant improvement on advertising campaigns transacted using Unified ID 2.0 (UID 2.0) through The Trade Desk’s platform. The first connected TV (CTV) partner to adopt the open-source, interoperable identity initiative, FuboTV has since seen a spend growth rate 112.8% faster than the increase in available impressions. This means advertisers were able to more precisely serve ads, while FuboT...

Read More
news image

Ad Networks

CSI TO INVEST MORE IN B2B PAYMENTS FOR ADVERTISING AND MEDIA

CSI | December 22, 2020

Corporate Spending Innovations (CSI) has reported that it will spend more to support its cloud-based administrations for B2B payments for advertising and media needs, an organization public statement says. President David Disque considered it a "key focus" for the organization to help put resources into media payments, which could support speed and productivity. “This investment in innovation will enable CSI to continue to advance our market-leading ...

Read More