Big Communications

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At Big, we’re pretty easy to define. We’re a creative communications company that gets out of bed every morning to solve problems for the brands we serve. Whether through media, public relations, creative or something else altogether, we take the seemingly complex and make it surprisingly simple.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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MOBILE ADVERTISING

ADVERTY AND INMOBI INTRODUCE IN-GAME ADS FOR GLOBAL BRANDS AND AGENCIES

Adverty, InMobi | April 28, 2021

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Adverty AB, the world's leading in-game platform for advertisers, agencies, and game developers, and InMobi, the world's leading independent marketing cloud, announced today the official launch of in-game ads on InMobi Exchange. Using Adverty's multi-patented in-game ad technology, brands and agencies around the world will be able to target premium mobile users with advertisements that blend into the game environment, such as electronic advertisement boards in an e-sports arena or th...

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DISPLAY ADVERTISING, RETARGETING, AD NETWORKS

MOBILEFUSE UNVEILS NEW AD TOOLS TO HELP BOOST REVENUE

MobileFuse | January 02, 2023

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MobileFuse, a leading digital advertising platform, has released a new mobile software development kit (SDK), mediation adapters, and a proprietary video player. These tools are designed to reduce friction and allow mobile app publishers and mediation platforms to access MobileFuse's premium inventory and increase revenue. This will help mobile app publishers and mediation platforms because it will give them access to MobileFuse's premium inventory and cut down on the costs of making the...

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DEALER.COM LAUNCHES NEW ADVERTISING PRODUCT TO HELP DEALERS REACH IN-MARKET SHOPPERS ACROSS CONNECTED TV AND OVER-THE-TOP VIDEO CHANNELS

Dealer.com | October 22, 2020

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Video consumption is at record levels, but reaching the right shopper is no longer as simple as securing a cable TV spot. As consumers tune-out of traditional TV and diversify where they watch, advertisers need the ability to precisely target in-market shoppers wherever they consume digital content. To give clients the access they need, Dealer.com announces Connected Video, a solution that uses advanced targeting and Cox Automotive data to reach in-market shoppers watching connected television o...

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AD NETWORKS

DOUBLEVERIFY CONTINUES CONNECTED TV MOMENTUM AS MEDIA QUALITY MEASUREMENT IS NOW AVAILABLE TO NETFLIX ADVERTISERS

Business Wire | March 27, 2023

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DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that DV’s measurement solutions are now available for all Netflix advertisers. With this release, Netflix advertisers can ensure that their video ads are safe from fraud and invalid traffic (“IVT”) and are fully viewable by real people. “Netflix is one of the world's largest streaming services and we are excited th...

Read More
news image

MOBILE ADVERTISING

ADVERTY AND INMOBI INTRODUCE IN-GAME ADS FOR GLOBAL BRANDS AND AGENCIES

Adverty, InMobi | April 28, 2021

Adverty AB, the world's leading in-game platform for advertisers, agencies, and game developers, and InMobi, the world's leading independent marketing cloud, announced today the official launch of in-game ads on InMobi Exchange. Using Adverty's multi-patented in-game ad technology, brands and agencies around the world will be able to target premium mobile users with advertisements that blend into the game environment, such as electronic advertisement boards in an e-sports arena or th...

Read More
news image

DISPLAY ADVERTISING, RETARGETING, AD NETWORKS

MOBILEFUSE UNVEILS NEW AD TOOLS TO HELP BOOST REVENUE

MobileFuse | January 02, 2023

MobileFuse, a leading digital advertising platform, has released a new mobile software development kit (SDK), mediation adapters, and a proprietary video player. These tools are designed to reduce friction and allow mobile app publishers and mediation platforms to access MobileFuse's premium inventory and increase revenue. This will help mobile app publishers and mediation platforms because it will give them access to MobileFuse's premium inventory and cut down on the costs of making the...

Read More
news image

DEALER.COM LAUNCHES NEW ADVERTISING PRODUCT TO HELP DEALERS REACH IN-MARKET SHOPPERS ACROSS CONNECTED TV AND OVER-THE-TOP VIDEO CHANNELS

Dealer.com | October 22, 2020

Video consumption is at record levels, but reaching the right shopper is no longer as simple as securing a cable TV spot. As consumers tune-out of traditional TV and diversify where they watch, advertisers need the ability to precisely target in-market shoppers wherever they consume digital content. To give clients the access they need, Dealer.com announces Connected Video, a solution that uses advanced targeting and Cox Automotive data to reach in-market shoppers watching connected television o...

Read More
news image

AD NETWORKS

DOUBLEVERIFY CONTINUES CONNECTED TV MOMENTUM AS MEDIA QUALITY MEASUREMENT IS NOW AVAILABLE TO NETFLIX ADVERTISERS

Business Wire | March 27, 2023

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced that DV’s measurement solutions are now available for all Netflix advertisers. With this release, Netflix advertisers can ensure that their video ads are safe from fraud and invalid traffic (“IVT”) and are fully viewable by real people. “Netflix is one of the world's largest streaming services and we are excited th...

Read More