Big Drum Inc.

bigdrum.io

Big Drum is the B2B conversion agency that grows sales pipelines. Applying intelligent digital marketing strategies driven by vigorous analysis and delivered with high touch client service, we increase online brand awareness and qualified leads to drive revenue. A pioneer in conversion rate optimization (CRO), search engine optimization (SEO), and paid search, we have consistently delivered robust, measurable ROI since 2001. Our customized, analytics-driven process empowers B2B technology companies to make informed decisions and focus on what they do best.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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Ad Networks

LOOPME JOINS THE NETWORK ADVERTISING INITIATIVE (NAI), ADVANCING ITS INDUSTRY LEADERSHIP IN DATA PRIVACY COMPLIANCE

Business Wire | August 24, 2023

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LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, today announced that it has joined the Network Advertising Initiative (NAI), the leading self-regulatory association comprised exclusively of third-party digital advertising companies. LoopMe’s NAI membership certifies that the entirety of LoopMe’s data protection and privacy practices and processes are in compliance with the applicable laws and regulations that...

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Ad Tech and Martech

INTRODUCING DIGITALREEF, A FULL-SUITE ADVERTISING TECHNOLOGY PLATFORM AND MOBILE MARKETING COMPANY - A FIVE-COMPANY MERGER PROVIDES A PATH TO LATAM

DigitalReef | June 18, 2021

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DigitalReef, a global technology company, launched today as a large-scale fully integrated mobile marketing and advertising platform. DigitalReef was founded by combining five prominent digital advertising and marketing companies: Flowsense, Imagination Unwired, IMOX, Lemmonet, and MobTarget. DigitalReef had a total network of 300 million+ registered users, 3.3 billion monthly impressions, and reached about 70% of LATAM mobile users at the time of its start. DigitalReef's suit...

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Display Advertising

FORD PATENTS TECHNOLOGY FOR DISPLAYING ADS INSIDE CAR INFOTAINMENT SYSTEMS

Ford | May 17, 2021

news image

Ford is now patenting a technology that can take these roadside advertisements and deliver them directly to your car's infotainment system. The company intends to use the cameras that are now standard on many cars to train them to recognize advertisements on billboards. The device would also go so far as to provide links to the brands advertised on billboards as well as contact information to call to get the products. Ford could argue that it solves the problem ...

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FACEBOOK ADS TO REMOVE 28-DAY ATTRIBUTION OPTION

Facebook | September 29, 2020

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Facebook Ads is removing its 28-day attribution option starting October 12, 2020. Accounts will revert to a 7-day attribution as the default setting. Facebook Ads announced today it’s retiring its 28-day attribution window option. After they do, the longest remaining attribution window will be their already-existing 7-day option. Why the Change? According to their official announcement sent directly to advertisers, “Upcoming digital privacy initiatives affecting multiple browsers wil...

Read More
news image

Ad Networks

LOOPME JOINS THE NETWORK ADVERTISING INITIATIVE (NAI), ADVANCING ITS INDUSTRY LEADERSHIP IN DATA PRIVACY COMPLIANCE

Business Wire | August 24, 2023

LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, today announced that it has joined the Network Advertising Initiative (NAI), the leading self-regulatory association comprised exclusively of third-party digital advertising companies. LoopMe’s NAI membership certifies that the entirety of LoopMe’s data protection and privacy practices and processes are in compliance with the applicable laws and regulations that...

Read More
news image

Ad Tech and Martech

INTRODUCING DIGITALREEF, A FULL-SUITE ADVERTISING TECHNOLOGY PLATFORM AND MOBILE MARKETING COMPANY - A FIVE-COMPANY MERGER PROVIDES A PATH TO LATAM

DigitalReef | June 18, 2021

DigitalReef, a global technology company, launched today as a large-scale fully integrated mobile marketing and advertising platform. DigitalReef was founded by combining five prominent digital advertising and marketing companies: Flowsense, Imagination Unwired, IMOX, Lemmonet, and MobTarget. DigitalReef had a total network of 300 million+ registered users, 3.3 billion monthly impressions, and reached about 70% of LATAM mobile users at the time of its start. DigitalReef's suit...

Read More
news image

Display Advertising

FORD PATENTS TECHNOLOGY FOR DISPLAYING ADS INSIDE CAR INFOTAINMENT SYSTEMS

Ford | May 17, 2021

Ford is now patenting a technology that can take these roadside advertisements and deliver them directly to your car's infotainment system. The company intends to use the cameras that are now standard on many cars to train them to recognize advertisements on billboards. The device would also go so far as to provide links to the brands advertised on billboards as well as contact information to call to get the products. Ford could argue that it solves the problem ...

Read More
news image

FACEBOOK ADS TO REMOVE 28-DAY ATTRIBUTION OPTION

Facebook | September 29, 2020

Facebook Ads is removing its 28-day attribution option starting October 12, 2020. Accounts will revert to a 7-day attribution as the default setting. Facebook Ads announced today it’s retiring its 28-day attribution window option. After they do, the longest remaining attribution window will be their already-existing 7-day option. Why the Change? According to their official announcement sent directly to advertisers, “Upcoming digital privacy initiatives affecting multiple browsers wil...

Read More