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Our mission is simple, empower businesses to make data driven decisions to be more efficient and successful .Australian owned and based in Melbourne, BigDatr is a performance-focused enterprise powered by specialist developers, researchers, data scientists, designers and professional problem solvers.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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LINKEDIN INTRODUCES CONVERSATION ADS: A NEW MESSAGE-BASED AD FORMAT

searchenginejournal | March 19, 2020

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LinkedIn is launching a new type of message-based ad that uses conversation to deliver a customized experience for each user. LinkedIn’s new Conversation Ads build off of its current Message Ads and are designed to be more personal and engaging. Businesses can utilize Conversation Ads to build campaigns with multiple conversion paths leading to a variety of calls-to-action. Content served through Conversation Ads can be personalized according to where the prospect is in the conversion funn...

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ADVERTISER CAMPAIGN MANAGEMENT

SERVPRO LAUNCHES NEW ADVERTISING CAMPAIGN TO REINFORCE LEADERSHIP POSITION

SERVPRO | November 02, 2021

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SERVPRO, the nation's leader in fire and water cleanup and restoration services, will bring its Like it never even happened® brand promise to life in a fun, visually-striking advertising campaign. The new "There's a PRO for That" campaign, which is scheduled to launch on November 1, showcases SERVPRO's industry-leading arsenal of cleaning and restoration capabilities through a series of extreme scenarios that put its services to the test. The new integrat...

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ADORAMA TEAMS UP WITH MARKETING ARCHITECTS TO LAUNCH HOLIDAY CAMPAIGN, “CREATIVE ONES”

Adorama | November 04, 2020

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With holiday shopping starting early and mostly online, Adorama recognized the opportunity to drive ecommerce sales by testing TV advertising. Today, they announced the launch of a holiday campaign, “Creative Ones.” Adorama tapped Marketing Architects to access Rapid Response TV, an offering that brought them from concept, to pretesting, to production, to market in just one month. The campaign celebrates creators and invites them to visit Adorama.com for a “Holiday Deal of the ...

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UBER WILL START PUTTING ADS ON TOP OF SOME OF ITS VEHICLES

theverge | February 24, 2020

news image

Uber inked a deal to place ads on the roof of some of its vehicles, in a move that will likely generate some new revenue for the notorious cash-burning company and comparisons to Uber’s original adversary, the old-school taxi industry. Adweek is reporting that Uber struck a deal with out-of-home ad-tech company Adomni that will introduce ads to some of its vehicles in three cities starting April 1st. While Uber drivers could place ad displays on top of their vehicles through third-party co...

Read More

searchenginejournal | March 19, 2020

news image

LINKEDIN INTRODUCES CONVERSATION ADS: A NEW MESSAGE-BASED AD FORMAT

LinkedIn is launching a new type of message-based ad that uses conversation to deliver a customized experience for each user. LinkedIn’s new Conversation Ads build off of its current Message Ads and are designed to be more personal and engaging. Businesses can utilize Conversation Ads to build campaigns with multiple conversion paths leading to a variety of calls-to-action. Content served through Conversation Ads can be personalized according to where the prospect is in the conversion funn...

Read More

ADVERTISER CAMPAIGN MANAGEMENT

SERVPRO | November 02, 2021

news image

SERVPRO LAUNCHES NEW ADVERTISING CAMPAIGN TO REINFORCE LEADERSHIP POSITION

SERVPRO, the nation's leader in fire and water cleanup and restoration services, will bring its Like it never even happened® brand promise to life in a fun, visually-striking advertising campaign. The new "There's a PRO for That" campaign, which is scheduled to launch on November 1, showcases SERVPRO's industry-leading arsenal of cleaning and restoration capabilities through a series of extreme scenarios that put its services to the test. The new integrat...

Read More

Adorama | November 04, 2020

news image

ADORAMA TEAMS UP WITH MARKETING ARCHITECTS TO LAUNCH HOLIDAY CAMPAIGN, “CREATIVE ONES”

With holiday shopping starting early and mostly online, Adorama recognized the opportunity to drive ecommerce sales by testing TV advertising. Today, they announced the launch of a holiday campaign, “Creative Ones.” Adorama tapped Marketing Architects to access Rapid Response TV, an offering that brought them from concept, to pretesting, to production, to market in just one month. The campaign celebrates creators and invites them to visit Adorama.com for a “Holiday Deal of the ...

Read More

theverge | February 24, 2020

news image

UBER WILL START PUTTING ADS ON TOP OF SOME OF ITS VEHICLES

Uber inked a deal to place ads on the roof of some of its vehicles, in a move that will likely generate some new revenue for the notorious cash-burning company and comparisons to Uber’s original adversary, the old-school taxi industry. Adweek is reporting that Uber struck a deal with out-of-home ad-tech company Adomni that will introduce ads to some of its vehicles in three cities starting April 1st. While Uber drivers could place ad displays on top of their vehicles through third-party co...

Read More