Blue 449

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Blue 449, the Open Source Media Agency is one of the five brands of Publicis Media. Our open source philosophy means operating at the intersection of media, ideas, data and technology to deliver inventive, collective progress for our clients.

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BUCKETPLACE’S OHOUSE LEVERAGES MOLOCO RETAIL MEDIA PLATFORM TO ENHANCE THE SHOPPER EXPERIENCE AND ENABLE MERCHANT ADVERTISING

Moloco, oHouse by Bucketplace | August 30, 2022

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Moloco, a machine learning company, today announced that technology platform Bucketplace is utilizing Moloco Retail Media Platform to drive the evolution of its oHouse marketplace through enhanced user experiences and by enabling merchants to make their products discoverable. oHouse is an e-commerce and lifestyle app where shoppers easily source and purchase home goods from thousands of merchants on a single platform. Throughout its growth, oHouse has focused on upholding its core...

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Programmatic Advertising

ADSQUARE TO OFFER MOBILE-POWERED DATA AND INSIGHTS FOR MOBILE & OOH ADVERTISING

Adsquare | September 07, 2021

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Adsquare, the global audience and location intelligence company, is now using insights from O2 Motion, enabling businesses to leverage anonymised, aggregated crowd movement data for geo-contextual mobile targeting, as well as for more effective planning and programmatic activation of Out-of-Home campaigns. O2 Motion is a service that uses anonymised and aggregated data created by the O2 mobile phone network to offer insight into movement trends across the UK. As mobile devices con...

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Ad Networks

NATIONAL CINEMEDIA PARTNERS WITH RAD AI TO ENHANCE AUDIENCE ENGAGEMENT

National CineMedia | February 15, 2022

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National CineMedia today announced a strategic partnership with Rad Intelligence (RAD AI), leveraging the power of recommendation and referral with machine learning to drive distribution of advertisers' messages through targeted social influencer networks. RAD AI's marketing platform uses machine learning (ML) and natural language technologies to deliver authentic content specifically tailored for today's savvy audience. The partnership recently completed a year-long t...

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Advertiser Campaign Management

CHANNELADVISOR ADDS SOLUTIONS TO USE WITH AMAZON LOCAL SELLING, HELPING SELLERS GROW THEIR BUSINESSES

ChannelAdvisor | October 22, 2021

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ChannelAdvisor Corporation, a leading provider of cloud-based e-commerce solutions, today announced ChannelAdvisor's multichannel commerce platform now includes solutions for sellers who want to offer in-store pickup within the Amazon Local Selling program. Recently announced at the Amazon Accelerate conference on October 21, Local Selling is currently available to select sellers who can deliver products to customers' homes within local delivery areas and/or offer Buy Onli...

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Ad Networks

BUCKETPLACE’S OHOUSE LEVERAGES MOLOCO RETAIL MEDIA PLATFORM TO ENHANCE THE SHOPPER EXPERIENCE AND ENABLE MERCHANT ADVERTISING

Moloco, oHouse by Bucketplace | August 30, 2022

Moloco, a machine learning company, today announced that technology platform Bucketplace is utilizing Moloco Retail Media Platform to drive the evolution of its oHouse marketplace through enhanced user experiences and by enabling merchants to make their products discoverable. oHouse is an e-commerce and lifestyle app where shoppers easily source and purchase home goods from thousands of merchants on a single platform. Throughout its growth, oHouse has focused on upholding its core...

Read More
news image

Programmatic Advertising

ADSQUARE TO OFFER MOBILE-POWERED DATA AND INSIGHTS FOR MOBILE & OOH ADVERTISING

Adsquare | September 07, 2021

Adsquare, the global audience and location intelligence company, is now using insights from O2 Motion, enabling businesses to leverage anonymised, aggregated crowd movement data for geo-contextual mobile targeting, as well as for more effective planning and programmatic activation of Out-of-Home campaigns. O2 Motion is a service that uses anonymised and aggregated data created by the O2 mobile phone network to offer insight into movement trends across the UK. As mobile devices con...

Read More
news image

Ad Networks

NATIONAL CINEMEDIA PARTNERS WITH RAD AI TO ENHANCE AUDIENCE ENGAGEMENT

National CineMedia | February 15, 2022

National CineMedia today announced a strategic partnership with Rad Intelligence (RAD AI), leveraging the power of recommendation and referral with machine learning to drive distribution of advertisers' messages through targeted social influencer networks. RAD AI's marketing platform uses machine learning (ML) and natural language technologies to deliver authentic content specifically tailored for today's savvy audience. The partnership recently completed a year-long t...

Read More
news image

Advertiser Campaign Management

CHANNELADVISOR ADDS SOLUTIONS TO USE WITH AMAZON LOCAL SELLING, HELPING SELLERS GROW THEIR BUSINESSES

ChannelAdvisor | October 22, 2021

ChannelAdvisor Corporation, a leading provider of cloud-based e-commerce solutions, today announced ChannelAdvisor's multichannel commerce platform now includes solutions for sellers who want to offer in-store pickup within the Amazon Local Selling program. Recently announced at the Amazon Accelerate conference on October 21, Local Selling is currently available to select sellers who can deliver products to customers' homes within local delivery areas and/or offer Buy Onli...

Read More