Brass

ADVERTISER PLATFORMS

Sokal, | August 30, 2021

Sokal, a distinguished leader in automobile advertising, recently signed as agency of record for Iowa based Sky Ford and Sky Chrysler, Jeep, Dodge, RAM. The recently acquired Junge Ford and Junge Chrysler Jeep Dodge RAM was named Sky Ford and Sky Chrysler Dodge Jeep RAM after being purchased by Alex Tovstanovsky. Both automotive stores are now under the umbrella of Sky Auto Mall which will feature a wide variety of outstanding new and pre-owned vehicles. “We&r...

AD NETWORKS

Kevel | December 08, 2020

Adzerk, whose APIs help clients build custom digital ad platforms, has raised $11 million up in subsidizing as a component of a Series A round. With the new subsidizing, Adzerk is rebranding to "Kevel," while inclining toward the prospering business sector for advanced organizations hoping to fabricate, keep up and control in-house advertisement adaptation stages. Specifically Kevel helps a wide scope of digital publishers, social networks and e-commerce m...

searchenginejournal | March 24, 2020

Google Ads is enhancing asset reporting in app campaigns with four new updates to provide advertisers with detailed and actionable insights. Here are more details on each of the four new updates. Google Ads rates creative assets with “low”, “good”, and “best” asset ratings. Advertisers can better understand how Google defines these ratings with new tooltips. Tooltips are displayed when hovering over a performance rating, as shown below. A tooltip recommends an...

IBM | October 06, 2020

IBM (NYSE: IBM) today announced three new products to add to its growing suite of AI solutions for brand and publishers. The new capabilities are privacy-forward and designed to allow brands to reach consumers while considering user privacy. IBM intends to work with industry leaders, including Xandr/AT&T, Magnite, Nielsen, MediaMath, LiveRamp and Beeswax to help scale the use of AI across the industry. The announcement was made this morning at Advertising Week's digital-first virtual eve...