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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
barrietoday | February 12, 2020
Pattison Outdoor, Canada’s leading out-of-home advertising company has introduced Barrie Transit to its extensive portfolio. The three-year contract commences Feb. 29, 2020, where Pattison will operate the advertising across a fleet 48 buses. Barrie Transit provides 10 two-directional routes with conventional and specialized transit services for commuters with mobility restrictions. This new-found partnership will provide the opportunity for advertisers to reach mass audiences through vari...
Perion | February 11, 2022
Perion Network Ltd. (NASDAQ: PERI), a global advertising technology company, announced today that its search advertising business unit, CodeFuel, has been named Microsoft Advertising’s 2021 Supply Partner of the Year EMEA.
This prestigious award goes to the business that has shown excellence in partnership with Microsoft Advertising across all areas of collaboration. This recognition is based on key partnership results that include engagement, revenue growth, feature adoptio...
Medicx Health | January 20, 2022
Medicx Health today announced a partnership with MadHive, the enterprise software that powers modern media, to create a new privacy-compliant end-to-end OTT solution for the healthcare industry.
As consumers rapidly cut their cable cords, streaming TV is driving a shift in how, when and where audiences consume content. OTT advertising combines digital advertising's targeting capabilities with linear TV's broad reach and scale, providing advertisers the opportunity to reach...
warc | February 03, 2020
Nearly half (46%) of British consumers believe advertising has a positive impact on society, while 42% say that advertising can help to make the world a better place, a new survey has revealed. The comprehensive research from Credos, the Advertising Association’s think tank, highlights how both consumers and industry practitioners perceive advertising’s role in society and was released to coincide with the AA’s annual LEAD summit last week. The findings are based on responses f...
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