Burnt Orange Creative Marketing

burntorangecreative.co.uk

At Burnt Orange we offer Creative Marketing, executed with passion and commitment. We deliver strategic marketing to grow your business, focussing on your success. We align with your goals and immerse ourselves in your world, researching your business and market. We explore every angle and push our creative minds to the maximum to exceed your expectations. More marketing power, when you need it.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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BANK OF AMERICA CONSOLIDATES ADVERTISING WITH PUBLICIS GROUPE

adage | February 04, 2020

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Bank of America consolidated its advertising business with a dedicated Publicis Groupe team that will include creative agency Leo Burnett, ending the company's partnership with Interpublic Group of Cos.' Hill Holliday. "Bank of America is consolidating external marketing agency resources with one network, Publicis Groupe, to accelerate our data-driven creative approach and enable us to continue to focus on efficiency," Meredith Verdone, Bank of America chief marketing officer, ...

Read More

GENUS AI LAUNCHES NEW ARTIFICIAL INTELLIGENCE PLATFORM FOR BRANDS AT #AW2020

Genus AI | October 09, 2020

news image

Genus AI, an artificial intelligence company focused on scaling emotional intelligence in interactions between brands and customers to drive business growth, today announced a new Artificial Intelligence (AI) solution for e-commerce and direct-to-consumer brands, the Genus AI Growth Platform, which represents a breakthrough in the way marketers segment their customers and develop their campaign content. With a suite of AI-powered digital tools, the Growth Platform creates superior customer model...

Read More

ADVERTISER CAMPAIGN MANAGEMENT

IRISH SPRING® DEBUTS FIRST-EVER BIG GAME AD, UNVEILING THE WORLD OF IRISH SPRING

Irish Spring | February 07, 2022

news image

Irish Spring is debuting its first-ever Big Game commercial to help guys across America discover exactly where great smells come from. The new commercial, entitled, "Welcome to Irish Spring," follows our less than fresh smelling hero as he comes across the lush, clean land of Irish Spring. But what begins as a blissful adventure, quickly transforms into something unforeseen. Irish Spring is all about nice smells, and the magical, nice-smelling world it has dreamt up in t...

Read More

SEC MEMBER: ADVERTISING RULE OVERHAUL MAY BE TOO VAGUE

investmentnews | March 05, 2020

news image

The agency released the proposed amendments in November, marking the first attempt to update the requirements since 1961. Under the proposed rule, the SEC would allow advisers to post testimonials, endorsements and third-party ratings on social media. The effort to bring adviser advertising regulations into the internet era was mostly welcomed by adviser trade associations. But in comment letters last month, they also expressed concern that it was too expansive and unclear in certain areas. SEC ...

Read More
news image

BANK OF AMERICA CONSOLIDATES ADVERTISING WITH PUBLICIS GROUPE

adage | February 04, 2020

Bank of America consolidated its advertising business with a dedicated Publicis Groupe team that will include creative agency Leo Burnett, ending the company's partnership with Interpublic Group of Cos.' Hill Holliday. "Bank of America is consolidating external marketing agency resources with one network, Publicis Groupe, to accelerate our data-driven creative approach and enable us to continue to focus on efficiency," Meredith Verdone, Bank of America chief marketing officer, ...

Read More
news image

GENUS AI LAUNCHES NEW ARTIFICIAL INTELLIGENCE PLATFORM FOR BRANDS AT #AW2020

Genus AI | October 09, 2020

Genus AI, an artificial intelligence company focused on scaling emotional intelligence in interactions between brands and customers to drive business growth, today announced a new Artificial Intelligence (AI) solution for e-commerce and direct-to-consumer brands, the Genus AI Growth Platform, which represents a breakthrough in the way marketers segment their customers and develop their campaign content. With a suite of AI-powered digital tools, the Growth Platform creates superior customer model...

Read More
news image

ADVERTISER CAMPAIGN MANAGEMENT

IRISH SPRING® DEBUTS FIRST-EVER BIG GAME AD, UNVEILING THE WORLD OF IRISH SPRING

Irish Spring | February 07, 2022

Irish Spring is debuting its first-ever Big Game commercial to help guys across America discover exactly where great smells come from. The new commercial, entitled, "Welcome to Irish Spring," follows our less than fresh smelling hero as he comes across the lush, clean land of Irish Spring. But what begins as a blissful adventure, quickly transforms into something unforeseen. Irish Spring is all about nice smells, and the magical, nice-smelling world it has dreamt up in t...

Read More
news image

SEC MEMBER: ADVERTISING RULE OVERHAUL MAY BE TOO VAGUE

investmentnews | March 05, 2020

The agency released the proposed amendments in November, marking the first attempt to update the requirements since 1961. Under the proposed rule, the SEC would allow advisers to post testimonials, endorsements and third-party ratings on social media. The effort to bring adviser advertising regulations into the internet era was mostly welcomed by adviser trade associations. But in comment letters last month, they also expressed concern that it was too expansive and unclear in certain areas. SEC ...

Read More