Cayenne Creative

Ad Networks

DoubleVerify | February 07, 2023

DoubleVerify (DV), one of the prominent software platforms for digital media solutions, has recently detected a large-scale ad impression fraud scheme targeted to audio traffic inventory called "BeatSting". After DV’s Fraud Lab recognized the fraud family in 2019, it has stolen about 20 million dollars from advertisers, and the BeatSting platform has about one million dollars per month share in it. BeatString has been a part of server-side ad insertion (SSAI) fra...

Advertiser Platforms

Making Science | September 13, 2021

Making Science, a technological and digital marketing consultancy specialising in e-commerce and digital transformation, has acquired Agua3 Growth Engines, home of Ad-Machina’s Ad tech technological platform. With this acquisition, the consultancy is expanding its product portfolio with a scalable platform that optimises search engine campaigns by providing natural language processing solutions. Ad-Machina has previously improved the performance of larger clients campaigns by over 30%.
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PureCars | June 17, 2020

PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has been certified as an official provider of digital advertising for the Porsche Dealer Program. PureCars is now certified in a total of 14 OEM programs across the U.S.PureCars' digital advertising insights are powered by Meridian, its premier automotive marketing platform that combines powerful business intelligence tools with fully integrated digital advertising, giv...

Ad Networks

MeetingPrep.com | December 09, 2020

After two years of improvement and pilot testing, MyersBizNet has dispatched MeetingPrep.com, a media and advertising industry-explicit search engine coordinated to help and advance B2B marketers, educators, diversity professionals and job seekers. The vertical search engine is coordinated with MyersBizNet's industry-driving education, research and workforce development assets MediaVillage, AdvancingDiversity.org and The Myers Report. MeetingPrep vertical industry search is th...