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ADVERTISER CAMPAIGN MANAGEMENT

JUNIPER RESEARCH: DIGITAL AD SPEND TO REACH $753 BILLION GLOBALLY IN 2026, DRIVEN BY IN-APP ADVERTISING GROWTH

Juniper | February 08, 2022

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A new Juniper Research study found that global digital advertising spend will increase from $407 billion in 2022 to $753 billion in 2026; representing growth of 85%. The report found that mobile in-app revenue will account for 56% of global spend by 2026. The new research, Digital Advertising: Emerging Trends, Key Opportunities & Market Forecasts 2022-2026, found that whilst privacy changes from Apple and Google are restricting the potential for effective ad attribution, there...

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ADVERTISER PLATFORMS

POSTCARDMANIA EXPANDS FIRST-OF-ITS-KIND ONLINE/OFFLINE INTEGRATION, ADDING YOUTUBE AND GMAIL ADS

PostcardMania | December 10, 2020

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PostcardMania's flagship marketing integration, Everywhere Small Business, has received a platinum overhaul. The most current emphasis, named Everywhere Small Business Platinum, is the first-of-its-sort available to package conventional standard mail advertising with five digital marketing platforms. The launch permits PostcardMania to convey composed omnichannel advertising over the present most unmistakable physical and advanced stages in a solitary bundle constructed explicitly for small ...

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CLAVENT’S EMERGE 2020 MARTECH SUMMIT GOES VIRTUAL, POWERED BY CLEVERTAP

CLAVENT | August 19, 2020

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The COVID-19 pandemic is still being battled across the world and a lot of organizations have come to an ambiguous halt. In such uncertain times, businesses are reorienting their approach towards the new normal. Especially, for an industry like Events and Conferences, where the real essence is a large gathering of like-minded people coming together to create an experience. Adapting to the new norm, Clavent is organizing a virtual conference on 5th and 6th Sep...

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ADVERTISER PLATFORMS

UPWAVE ANNOUNCES STRATEGIC PARTNERSHIP WITH KINETIQ TO HELP MARKETERS MEASURE IMPACT OF SPONSORSHIP ADVERTISING DOLLARS

Upwave | May 21, 2022

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Upwave, the leading analytics platform for brand advertising, announced a new strategic partnership with Kinetiq, a leading TV intelligence platform. Through this collaboration, Upwave will layer its brand measurement data with Kinetiq’s TV intelligence data, providing real-time data and metrics around sponsorship investments. Kinetiq’s technology recognizes and measures the number of times, location and duration of brand sponsorship campaigns via the identification of logo placement...

Read More
news image

ADVERTISER CAMPAIGN MANAGEMENT

JUNIPER RESEARCH: DIGITAL AD SPEND TO REACH $753 BILLION GLOBALLY IN 2026, DRIVEN BY IN-APP ADVERTISING GROWTH

Juniper | February 08, 2022

A new Juniper Research study found that global digital advertising spend will increase from $407 billion in 2022 to $753 billion in 2026; representing growth of 85%. The report found that mobile in-app revenue will account for 56% of global spend by 2026. The new research, Digital Advertising: Emerging Trends, Key Opportunities & Market Forecasts 2022-2026, found that whilst privacy changes from Apple and Google are restricting the potential for effective ad attribution, there...

Read More
news image

ADVERTISER PLATFORMS

POSTCARDMANIA EXPANDS FIRST-OF-ITS-KIND ONLINE/OFFLINE INTEGRATION, ADDING YOUTUBE AND GMAIL ADS

PostcardMania | December 10, 2020

PostcardMania's flagship marketing integration, Everywhere Small Business, has received a platinum overhaul. The most current emphasis, named Everywhere Small Business Platinum, is the first-of-its-sort available to package conventional standard mail advertising with five digital marketing platforms. The launch permits PostcardMania to convey composed omnichannel advertising over the present most unmistakable physical and advanced stages in a solitary bundle constructed explicitly for small ...

Read More
news image

CLAVENT’S EMERGE 2020 MARTECH SUMMIT GOES VIRTUAL, POWERED BY CLEVERTAP

CLAVENT | August 19, 2020

The COVID-19 pandemic is still being battled across the world and a lot of organizations have come to an ambiguous halt. In such uncertain times, businesses are reorienting their approach towards the new normal. Especially, for an industry like Events and Conferences, where the real essence is a large gathering of like-minded people coming together to create an experience. Adapting to the new norm, Clavent is organizing a virtual conference on 5th and 6th Sep...

Read More
news image

ADVERTISER PLATFORMS

UPWAVE ANNOUNCES STRATEGIC PARTNERSHIP WITH KINETIQ TO HELP MARKETERS MEASURE IMPACT OF SPONSORSHIP ADVERTISING DOLLARS

Upwave | May 21, 2022

Upwave, the leading analytics platform for brand advertising, announced a new strategic partnership with Kinetiq, a leading TV intelligence platform. Through this collaboration, Upwave will layer its brand measurement data with Kinetiq’s TV intelligence data, providing real-time data and metrics around sponsorship investments. Kinetiq’s technology recognizes and measures the number of times, location and duration of brand sponsorship campaigns via the identification of logo placement...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us