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UK advertising | December 15, 2021
The UK advertising watchdog has taken the crypto industry to task for “widespread” problems with misleading and irresponsible ads, issuing rulings against several of the sector’s biggest firms, including Coinbase and eToro. The Advertising Standards Authority on Wednesday released formal rebukes to seven firms for breaching UK ads industry standards with a wide range of promotions, from online campaigns to endorsements by social media influencers. Papa John’s, the pizza c...
ADVERTISER CAMPAIGN MANAGEMENT
Adshares | October 18, 2021
Adshares is a web3 decentralized marketplace for advertising, also being the most advanced blockchain-based projects in the advertising market. Adshares offers CPM, CPA, popup and pop-under campaigns. In 2017, the Adshares Blockchain ($ADS) launched as the first technology to connect Publishers and Advertisers directly, cutting out the middleman in advertising contracts. With continuing efforts within the Adshares ecosystem since the Adshares Blockchain’s launch, it comes as...
AD TECH AND MARTECH
LinkedIn | May 09, 2022
LinkedIn has decided to restrict the reach of several types of posts in user feeds. In addition, it has agreed to update its algorithm and ranking of content to ensure that the users get improved relevancy in their feed. The users on LinkedIn are currently bothered by the low quality, irrelevant, political and engagement baiting content. The users have also been observed to witness excessive polls. Therefore, LinkedIn will offer controls to the platform users for their preferred c...
post-gazette | April 05, 2020
When hugs and kisses just won’t do, we can all take comfort in relaxed car loan payments? It’s a brave new world out there amid the COVID-19 pandemic, and advertisers are learning that what looked like a slam dunk winner since well, forever might now be cringeworthy. The giant Pennsylvania chocolate maker quickly suspended its “Heartwarming the World” ad. That nice 94-year-old man distributing candy bars looks like a coronavirus threat to himself and the community. &ldquo...
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