DeepBridge Consulting

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DeepBridge Consulting is a strategy organization obsessed with understanding why people buy things from you. We explore deep into the minds of your ideal customer and study your product/service offerings to deliver scientifically more effective messaging, branding, and marketing implementations. You can expect increased customer loyalty, stronger brand equity, greater market share, and sustainable growth in sales.

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IBM LAUNCHED AI-ENABLED SOCIAL TARGETING SOLUTION WITH INFLUENTIALS TO HELP BRANDS IDENTIFY FITTING INFLUENCERS

IBM | July 31, 2020

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IBM (NYSE: IBM) today announced the launch of Watson Advertising Social Targeting with Influential, a new solution that harnesses artificial intelligence (AI) to help brands identify influencers that best align with their brand values. The new solution within the Watson Advertising suite of targeting products marks an expanded collaboration with Influential, a leader in advanced social media technology. As brands shift advertising tactics in an increasingly fluid landscape, the social targeting ...

Read More

‘MOBILE’ WILL REMAIN THE DIGITAL ADVERTISING HERO IN 2020 TOO

exchange4media | January 20, 2020

news image

Last year, the Dentsu Aegis Network exchange4media Digital Report predicted that digital advertising was expected to grow with a CAGR of 32 per cent to reach Rs 24,920 crore by 2021. The share of mobile advertising, according to the report, was expected to overtake desktop advertising and was predicted to be 67 per cent by 2021. No one is selling the importance of the digital advertising story anymore because agencies and brand have already bought into it. Instead, they are busy finding new and ...

Read More

MOBILE ADVERTISING

MOBILE ADVERTISING PLATFORM MINTEGRAL SUPPORTS SKADNETWORK, APPLE'S OFFICIAL ATTRIBUTION SOLUTION

Mintegral | November 10, 2020

news image

Mobile advertising platform Mintegral has announced that it now supports SKAdNetwork, Apple's official attribution solution, becoming one of the first mobile ad platforms in China to do so. Publishers and developers partnered with Mintegral can still get accurate installation attribution through SKAdNetwork, even after Apple deprecates IDFA. In June this year, Apple announced several new user privacy features at the Worldwide Developers Conference (WWDC), one of which was that starting with ...

Read More

GOOGLE CRACKS DOWN CORONAVIRUS ADVERTS RELATED TO 5G CONSPIRACY THEORIES

techradar | April 09, 2020

news image

At a Glance: Google has rolled out new measures to crack down on misleading health claims about 5G and conspiracy theories. UK government and the country's mobile industry joined together to plead f...

Read More
news image

IBM LAUNCHED AI-ENABLED SOCIAL TARGETING SOLUTION WITH INFLUENTIALS TO HELP BRANDS IDENTIFY FITTING INFLUENCERS

IBM | July 31, 2020

IBM (NYSE: IBM) today announced the launch of Watson Advertising Social Targeting with Influential, a new solution that harnesses artificial intelligence (AI) to help brands identify influencers that best align with their brand values. The new solution within the Watson Advertising suite of targeting products marks an expanded collaboration with Influential, a leader in advanced social media technology. As brands shift advertising tactics in an increasingly fluid landscape, the social targeting ...

Read More
news image

‘MOBILE’ WILL REMAIN THE DIGITAL ADVERTISING HERO IN 2020 TOO

exchange4media | January 20, 2020

Last year, the Dentsu Aegis Network exchange4media Digital Report predicted that digital advertising was expected to grow with a CAGR of 32 per cent to reach Rs 24,920 crore by 2021. The share of mobile advertising, according to the report, was expected to overtake desktop advertising and was predicted to be 67 per cent by 2021. No one is selling the importance of the digital advertising story anymore because agencies and brand have already bought into it. Instead, they are busy finding new and ...

Read More
news image

MOBILE ADVERTISING

MOBILE ADVERTISING PLATFORM MINTEGRAL SUPPORTS SKADNETWORK, APPLE'S OFFICIAL ATTRIBUTION SOLUTION

Mintegral | November 10, 2020

Mobile advertising platform Mintegral has announced that it now supports SKAdNetwork, Apple's official attribution solution, becoming one of the first mobile ad platforms in China to do so. Publishers and developers partnered with Mintegral can still get accurate installation attribution through SKAdNetwork, even after Apple deprecates IDFA. In June this year, Apple announced several new user privacy features at the Worldwide Developers Conference (WWDC), one of which was that starting with ...

Read More
news image

GOOGLE CRACKS DOWN CORONAVIRUS ADVERTS RELATED TO 5G CONSPIRACY THEORIES

techradar | April 09, 2020

At a Glance: Google has rolled out new measures to crack down on misleading health claims about 5G and conspiracy theories. UK government and the country's mobile industry joined together to plead f...

Read More