Fifth Advertising

fifthadvertising.com

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Hello, we're Fifth Advertising: a bunch of digital dudes and dudettes who are wild about strategy and want to grow your business. We know that marketing to consumers is no longer enough; we must create what matters to people. So let’s focus on what makes you different. In every client partnership, we set aside initial time to get to know your business, your competition, your customers, your goals, and your ideas. Then we create custom digital solutions that tell that story and grow your business.

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NUMERATOR LAUNCHES ADVERTISING AND PROMOTIONS INDICES FOR COVID-19 IMPACT

Numerator | April 21, 2020

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Numerator, a data and tech company serving the market research space, has launched two new indices to provide needed visibility into the shifts of advertising and promotional activities as a result of COVID-19. The Numerator Advertising Index tracks media spend versus a year ago across media types and categories. The index provides visibility into how categories are changing their overall spend and shifting their advertising dollars across media types, with the spread of the coronavirus and ensu...

Read More

NEW YORK SENATE INTRODUCES DIGITAL ADVERTISING TAX BILL

jdsupra | March 16, 2020

news image

New York State Senator and Deputy Majority Leader Michael Gianaris (Democrat) introduced New York S.8056, which would establish a tax on a digital advertiser’s annual gross revenues derived from digital advertisements in the state. New York’s proposed digital advertising tax is very similar to the tax proposed in Maryland. The major difference is that while the Maryland tax would apply to all digital advertisement services, the New York tax would be limited to targeted advertisements...

Read More

Programmatic Advertising, Advertiser Platforms

STACKADAPT LAUNCHES NEW SELF-SERVE, IN-PLATFORM FOOTFALL ATTRIBUTION

Business Wire | June 28, 2023

news image

StackAdapt (www.stackadapt.com), the leading self-serve programmatic advertising platform, today announced the launch of its in-platform footfall attribution solution. This new measurement capability allows US-based brick and mortar advertisers to quantify the influence of online advertising on offline visits. To ensure superior location data, unmatched coverage, and expertise, StackAdapt has expanded its strategic partnership with Precisely PlaceIQ. Although there is a rise in ...

Read More

Advertiser Platforms

NEXTECH AR GOES LIVE WITH ENHANCED 3D GOOGLE AD FUNCTIONALITY WITH LAUNCH OF WEB XR

NexTech AR Solutions Corp | August 18, 2021

news image

NexTech AR Solutions Corp.,an emerging leader in augmented reality for eCommerce, AR learning applications, AR-enhanced video conferencing and virtual events, today announced the launch of its next generation Ad technology. With this announcement NexTech’s customers can now tap into Google’s immense network, delivering engaging and streamlined 3D ads that extend to AR at scale that do not require application download. The upgrade leverages WebXR and also enables a robu...

Read More
news image

NUMERATOR LAUNCHES ADVERTISING AND PROMOTIONS INDICES FOR COVID-19 IMPACT

Numerator | April 21, 2020

Numerator, a data and tech company serving the market research space, has launched two new indices to provide needed visibility into the shifts of advertising and promotional activities as a result of COVID-19. The Numerator Advertising Index tracks media spend versus a year ago across media types and categories. The index provides visibility into how categories are changing their overall spend and shifting their advertising dollars across media types, with the spread of the coronavirus and ensu...

Read More
news image

NEW YORK SENATE INTRODUCES DIGITAL ADVERTISING TAX BILL

jdsupra | March 16, 2020

New York State Senator and Deputy Majority Leader Michael Gianaris (Democrat) introduced New York S.8056, which would establish a tax on a digital advertiser’s annual gross revenues derived from digital advertisements in the state. New York’s proposed digital advertising tax is very similar to the tax proposed in Maryland. The major difference is that while the Maryland tax would apply to all digital advertisement services, the New York tax would be limited to targeted advertisements...

Read More
news image

Programmatic Advertising, Advertiser Platforms

STACKADAPT LAUNCHES NEW SELF-SERVE, IN-PLATFORM FOOTFALL ATTRIBUTION

Business Wire | June 28, 2023

StackAdapt (www.stackadapt.com), the leading self-serve programmatic advertising platform, today announced the launch of its in-platform footfall attribution solution. This new measurement capability allows US-based brick and mortar advertisers to quantify the influence of online advertising on offline visits. To ensure superior location data, unmatched coverage, and expertise, StackAdapt has expanded its strategic partnership with Precisely PlaceIQ. Although there is a rise in ...

Read More
news image

Advertiser Platforms

NEXTECH AR GOES LIVE WITH ENHANCED 3D GOOGLE AD FUNCTIONALITY WITH LAUNCH OF WEB XR

NexTech AR Solutions Corp | August 18, 2021

NexTech AR Solutions Corp.,an emerging leader in augmented reality for eCommerce, AR learning applications, AR-enhanced video conferencing and virtual events, today announced the launch of its next generation Ad technology. With this announcement NexTech’s customers can now tap into Google’s immense network, delivering engaging and streamlined 3D ads that extend to AR at scale that do not require application download. The upgrade leverages WebXR and also enables a robu...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us