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MIQ PARTNERS WITH SEENTHIS TO ADVANCE SUSTAINABILITY IN DIGITAL ADVERTISING

Business Wire | April 21, 2023

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As part of its ongoing commitment to addressing pollution caused by online media delivery, leading global programmatic media partner MiQ today announces a new partnership with groundbreaking streaming tech provider, SeenThis. Together, the pair are modernizing creative delivery for eco-conscious brands and agencies, using the power of streaming to advance more sustainable MiQ-driven campaigns across the world. Compared to conventional technology used to deliver programmatic crea...

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QUOTIENT UNVEILS MULTI-TOUCH ATTRIBUTION TO DRIVE DIGITAL OUT-OF-HOME INVESTMENT AMONG AD BUYERS

Quotient | August 18, 2022

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Quotient (NYSE: QUOT), the leading digital media and promotions technology company, today announced its digital out-of-home (DOOH) multi-touch media measurement capabilities within the Quotient Analytics Platform. Advertisers, retailers and agencies can access near real-time attributable sales and return on ad spend to enable meaningful adoption of DOOH as well as visibility into the channel’s role within holistic omnichannel campaigns. OOH ad spend is expected to increase 1...

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GOJEK PARTNERS WITH THE TRADE DESK FOR O2O ADVERTISING INSIGHT

marketing-interactive | January 23, 2020

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Gojek, Southeast Asia’s multi-service technology platform, and The Trade Desk , a self-service digital and advertising platform technology company, have launched an exclusive partnership to provide advertisers with insight into the impact of their online advertising campaigns. This will extend to offline sales, which can improve the efficiency of marketing decisions to boost business growth. According to the press release, the partnership marks the first online to offline (O2O) measurement...

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Ad Networks

AMAZON SPONSORED BRANDS INCREASINGLY EFFECTIVE AT DRIVING SALES WITH 33% INCREASE IN ATTRIBUTED SALES Q4 2021

Perpetua | January 15, 2022

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Perpetua, a global leader in eCommerce advertising and intelligence software today released their 2021 Q4 Benchmark Report showcasing the most important trends and metrics on Amazon, to help inform marketplace advertising strategy. Included in the report this year are Q4 benchmark ad performance for Instacart, Walmart and Target. Perpetua's 2021 Q4 Benchmark Report is based on performance data from campaigns under Perpetua's management. With Q4 being the most competitive q...

Read More
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Display Advertising

MIQ PARTNERS WITH SEENTHIS TO ADVANCE SUSTAINABILITY IN DIGITAL ADVERTISING

Business Wire | April 21, 2023

As part of its ongoing commitment to addressing pollution caused by online media delivery, leading global programmatic media partner MiQ today announces a new partnership with groundbreaking streaming tech provider, SeenThis. Together, the pair are modernizing creative delivery for eco-conscious brands and agencies, using the power of streaming to advance more sustainable MiQ-driven campaigns across the world. Compared to conventional technology used to deliver programmatic crea...

Read More
news image

Display Advertising

QUOTIENT UNVEILS MULTI-TOUCH ATTRIBUTION TO DRIVE DIGITAL OUT-OF-HOME INVESTMENT AMONG AD BUYERS

Quotient | August 18, 2022

Quotient (NYSE: QUOT), the leading digital media and promotions technology company, today announced its digital out-of-home (DOOH) multi-touch media measurement capabilities within the Quotient Analytics Platform. Advertisers, retailers and agencies can access near real-time attributable sales and return on ad spend to enable meaningful adoption of DOOH as well as visibility into the channel’s role within holistic omnichannel campaigns. OOH ad spend is expected to increase 1...

Read More
news image

GOJEK PARTNERS WITH THE TRADE DESK FOR O2O ADVERTISING INSIGHT

marketing-interactive | January 23, 2020

Gojek, Southeast Asia’s multi-service technology platform, and The Trade Desk , a self-service digital and advertising platform technology company, have launched an exclusive partnership to provide advertisers with insight into the impact of their online advertising campaigns. This will extend to offline sales, which can improve the efficiency of marketing decisions to boost business growth. According to the press release, the partnership marks the first online to offline (O2O) measurement...

Read More
news image

Ad Networks

AMAZON SPONSORED BRANDS INCREASINGLY EFFECTIVE AT DRIVING SALES WITH 33% INCREASE IN ATTRIBUTED SALES Q4 2021

Perpetua | January 15, 2022

Perpetua, a global leader in eCommerce advertising and intelligence software today released their 2021 Q4 Benchmark Report showcasing the most important trends and metrics on Amazon, to help inform marketplace advertising strategy. Included in the report this year are Q4 benchmark ad performance for Instacart, Walmart and Target. Perpetua's 2021 Q4 Benchmark Report is based on performance data from campaigns under Perpetua's management. With Q4 being the most competitive q...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us